Backlinko
NOVEMBER 8, 2024
That’s why the 4 Ps are also called the marketing mix. Side note: The marketing mix concept actually dates back to the 1950s. Marketing professor Neil Borden came up with a 12-element version. Place: Prime real estate in high-traffic areas Promotion: Golden arches + ads everywhere The result?
Hubspot Marketing
JUNE 17, 2025
While much of your marketing mix doesn’t necessarily need to change, you should meet these buyers where they are and talk to them using language they appreciate. With websites serving as virtual storefronts, I think it’s essential that this valuable real estate is optimized for success.
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DirectMail2.0
MARCH 26, 2025
Transcript: 0:01 all right well let’s go ahead and get started welcome everyone to our webinar we are thrilled you have chosen to spend 0:07 some time with us today and we will not disappoint in today’s marketing ecosystem there are common struggles in 0:13 the pursuit of effective strategy and use of the direct mail marketing channels (..)
Neil Patel
SEPTEMBER 29, 2020
What makes Social Media 55 stand out is their specialized expertise in a number of niches, ranging from real estate to skin products to plumbing. To sum up, what you should expect from a great social media marketing company is comprehensive, high-quality work. Social media should be an essential part of your marketing mix.
Adobe Experience Cloud Blog
JULY 10, 2014
If a mobile app is part of your marketing mix, it’s critical to establish a strong path to conversion — one that users will adopt within the first few weeks. Use this prime real estate to guide the customer through your app’s top features, and to demonstrate the value of opting into push notifications.
Adobe Experience Cloud Blog
AUGUST 15, 2011
by Shonal Narayan Even in the digital age, trade shows continue to have a place in the marketing mix. Not only does this decrease your productivity, it cuts the amount of real estate you have to hold decent conversations with prospects. Here are 7 common trade show pitfalls to avoid.
Duct Tape Marketing
NOVEMBER 16, 2016
How to Rock Your Personal Brand on LinkedIn written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Viveka von Rosen. Poll a group of marketing experts and about half will tell you LinkedIn has little value in the marketing mix. Marketing Podcast with Viveka von Rosen.
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