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Market by Generation: Data-Backed Content Consumption Habits To Shape Your Strategy

Hubspot Marketing

Gen Alpha Content Consumption Habits ​​ Members of Gen Alpha (born between 2012 and 2024) may not be buyers right now, but they are big consumers. What can you do as a marketer? Consider starting a podcast for your audience or perhaps sponsoring or advertising on a podcast you know your audience already listens to.

Gen Z 142
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How to learn social media marketing: 33 resources for beginners

Hubspot Marketing

This helpful resource will specifically dive into advertising tips and strategies. Pro tip: If youre new to social media advertising, this ebook is a beginner-friendly place to start. Creating attention-grabbing ads is one of the trickiest parts about Facebook advertising.

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51 YouTube Stats Every Video Marketer Should Know in 2019

Hubspot Marketing

Since then, YouTube has opened up avenues for brands to advertise on their videos and, in turn, let content creators earn a living just by making videos. As a video marketer, you already know how crucial building a YouTube presence is for boosting your videos’ and brand’s visibility. million subscribers.

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Gen Z teens are watching YouTube ads and recalling what they’ve seen

Martech

Brands wishing to connect with Gen Z (people born between 1997 and 2012) may want to consider transitioning their ad spend away from traditional TV and into YouTube for stronger engagement, recall and purchase influence. Dig deeper: Why video is the marketing channel you can’t afford to miss Interesting stats. ” Deep dive.

Gen Z 113
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Can Your Video Advertisement Reduce Everyone to Tears?

Duct Tape Marketing

Can Your Video Advertisement Reduce Everyone to Tears? written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. When you set out to create a video advertisement, you want its influence to span the globe. Remember Tears for Fears? Google’s “Dear Sophie” Ad Will Break You.

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The Ultimate Guide to Viral Campaigns

Hubspot Marketing

The commercials — which make me laugh every time — are part advertisement, part comedy skit and have a similar theme so fans always know when they’re watching a Dos Equis advertisement. This is exactly what happened for Smart Water when they brought Jennifer Aniston on board for their campaign in 2012. Conclusion.

Promotion 145
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Key takeaways from the UK’s most effective holiday ads in 2023

Search Engine Land

If digital marketers in the U.S. Measuring advertising effectiveness In this article, I utilized DAIVID, an AI-driven creative effectiveness platform, to analyze and evaluate advertising effectiveness. Now, I’ve known Forrester since 2012, when he worked at Unruly. There you have it: Critical data and strategic insights.