Remove 2012 Remove Content Marketing Remove PR
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11 Best Marketing Books for Your 2012 Summer Reading List

Marketing Insider Group

Next week brings Memorial Day and the unofficial start of the 2012 summer season here in the United States. And welcome to the Summer of 2012! Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand – by Joe Pulizzi (@ juntajoe ) and Robert Rose (@ RobertRose ).

PR 111
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85+ Expert Predictions for Content Marketing in 2019

Content Marketing Institute

I can’t think of any superpower that would be more useful for content marketers than to have a sneak preview of all the important developments, trends, technologies, and key disruptors that will impact our strategic and creative decisions over the next 12 months. Allison Wert , content marketing manager, Frontline Education.

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Marketo’s Greatest Blog Hits of 2011

Adobe Experience Cloud Blog

The Cloud Must Go On – How to Catalyze a PR win into Revenue with Marketing – See how salesforce.com used social media as part of a multi-channel marketing campaign to turn a bad situation into success. Is Content Marketing Traditional Advertising’s New Rival? Is Lead Generation on its Way Out?

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Growth Hackers And The Marketing Wake Up Call

Marketing Insider Group

According to Wikipedia, “ Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking, and social metrics to sell products and gain exposure. The term was first used by startup marketing consultant Sean Ellis in 2010. What is the Growth Hacker Wake-up Call?

PR 110
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How Interactive Content is Changing the Digital PR Industry

Duct Tape Marketing

How Interactive Content is Changing the Digital PR Industry written by Guest Post read more at Duct Tape Marketing. Mobile video plays exceeded 44% by mid-2015, which was an 844% rise since 2012. Infographics are 3 times more liked and shared on social media as compared to other types of content. says, “Web 2.0

PR 49
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6 Ways to Build Brand Authority With Content Marketing

Moz

People grow to rely on brands when those brands provide the information they’re looking for, so if your content marketing doesn’t incorporate those answers, you’re not demonstrating to your audience why they should trust you. Once you’ve created a report that reveals new information, utilize digital PR to pitch writers.

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31 Influencers to Follow in 2017

Adobe Experience Cloud Blog

Ann Handley is the Head of Content at MarketingProfs and author of the WSJ bestseller, Everybody Writes. She actively wages war on mediocre content marketing. 2017 is the Year to Challenge Our Content Marketing Assumptions https://t.co/8k62h9NJjB 5 Ways To Brainstorm Great #Content Marketing Ideas https://t.co/LKhYMGcAOv.