4 Content Marketing Lessons from the Kony 2012 Campaign
Adobe Experience Cloud Blog
MARCH 14, 2012
by Seth Resler On March 5th, the non-profit organization Invisible Children posted a video online called “Kony 2012.” So what content marketing tips can we learn from the Kony 2012 campaign? Seth Godin’s book, All Marketers are Liars , is about the importance of storytelling.
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