Marketing Insider Group

OCTOBER 1, 2024

In 2013, I spoke with Velocidi CMO Margaret Molloy, who had just attended the CMO Club Summit in Naples, Florida. This event had some of the industry’s brightest minds in attendance, including over 100 CMOs from some of the country’s most successful firms. conversion rate. I’d like to add curiosity.

CMO 78

CMO B2C Marketing Marketers 78

The CMO Survey

FEBRUARY 21, 2020

The August 2019 CMO Survey confirms this, with corporate marketers reporting a 27% increase in the implementation of AI and machine learning (ML) in marketing toolkits compared to just six months prior. CMO Survey results suggest that this concern is overblown with only 1.7% increase since 2013. of the time, representing a 29.3%

CMO 130

CMO B2C Marketing Marketers 130

Marketing Insider Group

JANUARY 2, 2015

58% of B2B marketers and 60% of B2C marketers will increase their content marketing budgets in 2014. 78% of CMOs believe custom content is the future of marketing. 52% of marketers generated a lead from Facebook in 2013. 43% of marketers generated a customer from LinkedIn in 2013. CMO Council ). CMO Council ).

Content Marketing 111

Content Marketing Customer Acquisition User-Generated Retail 111

On24- CMO Confessions

MAY 6, 2021

Welcome back to another episode of CMO Confessions, our B2B podcast with marketing and sales’ top leaders. Today’s CMO Confessions features David Clarke who is the Executive Vice President, Chief Experience and Chief Marketing Officer of UnitedLex. Welcome to another CMO Confessions podcast! Table of Contents: BGT, PWC and CXO.

CMO 52

CMO Transform Retail New Technology 52

Marketing Insider Group

JANUARY 6, 2020

Social Media Marketing World was founded by Social Media Examiner in 2013. The event features speakers from several different industries and a mix of sessions targeting both B2C and B2B audiences. Social Media Marketing World. March 1 – 3, San Diego, CA.

Marketing 20

Marketing Marketers eCommerce Social Media Marketing 20

The CMO Survey

JANUARY 29, 2019

The CMO Survey from Duke University, sponsored by Deloitte LLP and the American Marketing Association, reports that companies average only 12.2% of sales in 2013 when they represented only 8.9% TheCMO Survey finds that B2C product (15.6%) and services (14.2%) sales outpace B2B products (9.7%) and services (11.5%).

eCommerce 100

eCommerce Transform CMO Retail 100

OnDemand CMO

NOVEMBER 29, 2021

In 2013, Phelps was prescient in discussing how to do this at a meeting of the NJ Chapter of MENG (Marketing Executives Networking Group). If B2C is all about brand consistency and relationships, B2C is about performance and trust. The post It’s Time to Focus on Retaining Customers appeared first on OnDemand CMO.

Customer 40

Customer B2C Traditional Marketing CMO 40