Remove 2015 Remove Inbound Marketing Remove User-Generated
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The Best B2B Lead Gen Campaigns for Every Channel

Hubspot Marketing

Lead generation for B2B is not about chasing a “secret method” that results in a ton of leads. Instead, building the best lead generation strategy for your business is more about understanding tried-and-tested channels, and finding the most effective combination of tactics for your unique goals. Social Media Marketing Strategies.

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10 Reasons Why Mobile is Hot!

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 22, 2010 1 Subscribe 10 Reasons Why Mobile is Hot! Social networking follows at 41%.

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How to Humanize a Brand: 15 Best Tips for Humanizing Your Voice

Hubspot Marketing

For many businesses, portraying themselves as industry leaders is essential to generating leads and gaining credibility. If you’re not already familiar with inbound marketing , you know that the statement above is essentially the gist of it. Inbound marketing also ties in with speaking your audience’s language.

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Is Customer Retention The Secret To Content Marketing ROI?

Marketing Insider Group

Borussia Dortmund is a popular soccer team that plays in the German Bundesliga and despite a sub par 2014/2015 season, 54,907 of their 55,000 season ticket holders renewed for the upcoming season. Content marketing should always be a way of making your brand useful to an end-user beyond what your product offers.

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Content Automation: How is it changing content marketing

Scoop.it!

Generating high-quality content is not that easy, especially when you need a high volume of resources regularly – but there’s plenty you can do when you know the latest content marketing trends. Most of these content auto- generators that you can find online use NLG or Natural Language Generation technology based on NLP.

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6 Steps to Prepare for the Mobile Revolution

Marketing Insider Group

Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP. Identify what activities your prospects engage in with their mobile devices. Understand the regional differences and adoption of mobile technologies if you are a global brand.

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Top 20 Content Marketing Blogs You Should Read Every Day

Marketing Insider Group

Hubspot (@ Hubspot ) – The top resource for inbound marketers. Social Media Examiner (@ smexaminer ) is nailing the social media aspect of content marketing. Their top post generated almost 18,000 social shares with 20 Social Media Marketing Tips From the Pros. Photo Credit: Flickr user aafromaa.