Hubspot Marketing

MAY 28, 2025

Table of Contents What is ecommerce video marketing? Video Marketing in Social Commerce 5 Benefits of Ecommerce Video Marketing Amazon Video Marketing: An Overview Live Stream Product Marketing: An Overview 4 Tips for High-ROI Ecommerce Videos What is ecommerce video marketing? Of course not.

eCommerce 103

eCommerce Shoppers Marketing Marketers 103

Hubspot Marketing

MARCH 8, 2021

When customers message brands with Shop integrations to learn more about specific products, they'll receive automated messages with product suggestions from the Shop owner -- as seen in the image below. From there, they can tap the bag icon in the corner and purchase these products directly from the Instagram app. Image Source.

Gen Z 145

Gen Z eCommerce Shoppers Millennials 145

Hubspot Marketing

APRIL 4, 2024

In the last five years, influencer marketing has come a long way from an experimental content-for-product swap to a full-fledged marketing tactic. Influence Marketing Hub estimates that the industry will total $24 billion by 2025, up from $1.7 billion in 2016.

Influencer Marketing 129

Influencer Marketing Branding Gen Z Marketing 129

Litmus

JANUARY 4, 2019

“Email marketers will continue to become more comfortable using artificial intelligence and machine learning features to help scale their campaigns,” says Bridgette Darling, Product Marketing Manager, Adobe Campaign. Flores says this approach makes even more sense if your audience is heavily comprised of Gen Z subscribers.

Copywriting 110

Copywriting Whitepaper Gen Z Email Marketing 110

Marketing Insider Group

MARCH 16, 2023

They’re even keeping pace with hard-to-please Gen Z audiences (see: the definition of “yeet” ). The day the ad launched, Dollar Shave Club’s website got so much traffic that it crashed, and the rest is history — the company was acquired in 2016 for a staggering $1B.

Gen Z 126

Gen Z User-Generated SEO Thought Leadership 126