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Do Chatbots Really Work for Customer Acquisition?

Marketing Insider Group

According to research, banking operational savings attributed to chatbots will grow to 3,150% between 2019 and 2023. Using data on verticals and pain points, you might even uncover new market segments for future products. And those are just a few of the benefits. Chatbots are a Cost-Effective Customer Acquisition Tool.

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Content Personalization: learn all the secrets to create tailored experiences for your audience

Rock Content

Market segmentation. It’s the classic segmentation based on nationality, region, marital status, sector, position/department, or media and market trends. In mid-2019, Google was the subject of yet another controversy over data privacy. Email marketing. This is the most common type of customization.

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10 techniques to increase your blog traffic in 2020

Rock Content

Live streaming industry has grown 99% from April 2019 to April 2020. Here are some examples of the main types of interactive content : quizzes ; interactive calculators ; interactive ebooks ; interactive infographics. Backlinks are links to your content distributed in other blogs from the same market segment.

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12 types of Digital Marketing and how to use them

Rock Content

The objectives may be achieved through different types of content too, like blog posts, ebooks, infographics, videos, quizzes, templates, datasheets, and so on. Content Marketing is oriented by a funnel , that also influences the type of content to be used. Statista reveals that in 2019 more than 1.6