Sprout Social

MAY 5, 2019

Lorenz wrote, “While Millennial influencers hauled DSLR cameras to the beach and mastered photo editing to get the perfect shot, the generation younger than they are largely post directly from their mobile phones.”. Of those surveyed, 89% said ROI from influencer marketing was comparable to or better than other networks.

Influencer Marketing 111

Influencer Marketing Fashion Marketing Marketers 111

Rock Content

JANUARY 18, 2021

Without face-to-face activations and with limited possibilities for physical interactions, all businesses had to look at their Digital Marketing plans with a new perspective. The linear growth of that media became exponential: the number of organizations planning a virtual experience doubled this year. billion market in 2019.

Market Trends 118

Market Trends Content Marketing Gen Z User-Generated 118

Econsultancy

DECEMBER 13, 2021

Overall, most sectors were able to recover their pre-Covid advertising investments this year, while 2022 is expected to record higher ad spend than was reported in 2019, marking a full recovery for the industry. Heightened demand from advertisers has and is expected to steer cost per click upwards on the platform as a result.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Marketing Insider Group

SEPTEMBER 14, 2020

Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy. Content Marketing Institute ). Content is one of the most efficient ways to promote a business. Almost half of all marketer’s plan to use content to reach their consumers.

Digital Marketing 104

Digital Marketing Marketing Strategy B2C Marketing 104

Marketing Insider Group

FEBRUARY 5, 2024

(Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. million by the end of 2024.

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81

SocialPilot

JANUARY 16, 2024

Instagram Business Stats There are over 200 million businesses on Instagram promoting their services and products. So, while you plan to include these new features in your 2024 marketing plan, keep in mind these Twitter statistics and use Twitter tools to magnify your reach. A total of 4.2 On average, 10.7

Gen Z 113

Gen Z User-Generated Millennials Advertising 113

Marketing Insider Group

JULY 1, 2020

It becomes easier to achieve your marketing goals with future content because you already have a foundation in place – a vast content library of written, visual, and experiential content, all designed to resonate with your target buyers. This is in contrast to traditional marketing. Live@Cisco Facebook videos. Blog posts on tech news.

Marketing Strategy 144

Marketing Strategy Content Marketing Whitepaper Marketing 144