Econsultancy

DECEMBER 6, 2021

The report notes that if this trend continues, marketers will likely spend record amounts during the fourth quarter of this year, a three-month period which historically sees the highest investment in social advertising in the lead up to the holidays. TikTok added more than 181m global MAUs in H1 2020. in Q4 versus Q3.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54

Hubspot Marketing

JUNE 22, 2022

Outside of China, 77% of Gen Z, 75% of millennials, and 44% of Baby Boomers visit YouTube daily. It's no surprise that one in five social media marketers plans to invest the most in YouTube this year, according to a recent HubSpot Blog's report. The platform is also popular across different age groups.

Gen Z 127

Gen Z Millennials Price Social Media Marketing 127

Hootsuite

DECEMBER 2, 2019

Getting started with social doesn’t have to be scary or expensive. With these 11 simple social media marketing tips, businesses of any size can reach new markets, build brand awareness, and drive sales. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence.

Food 145

Food Gen Z Social Media Marketing Millennials 145

Hootsuite

OCTOBER 25, 2021

Using social media is important now more than ever. The global ecommerce market grew 25% in 2020 compared to 2019, driven by necessity as stores and services had to close in most countries. 5 steps to promote your business on social media. Here’s your roadmap to social success (for your business, anyway).

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Hootsuite

AUGUST 10, 2021

Civic Science found that 14% of 18-to-24-year-olds and 11% of millennials had bought something within the last six months because a blogger or influencer recommended it. Instagram remains the platform of choice for social influencers. marketers plan to use Instagram for their influencer campaigns in 2021. 93% of U.S.

Influencer Marketing 145

Influencer Marketing Marketing Marketers Affiliate Marketing 145

Econsultancy

DECEMBER 13, 2021

Overall, most sectors were able to recover their pre-Covid advertising investments this year, while 2022 is expected to record higher ad spend than was reported in 2019, marking a full recovery for the industry. Heightened demand from advertisers has and is expected to steer cost per click upwards on the platform as a result.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Marketing Insider Group

FEBRUARY 5, 2024

(Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. million by the end of 2024.

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81