SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend.

Video Marketing 85

Video Marketing Gen Z Marketing Marketers 85

Adobe Experience Cloud Blog

JANUARY 15, 2020

It’s safe to assume that most of them are online and using the internet on a daily basis, so increasing digital marketing efforts in 2020 will definitely help. . It relies on solid market research to inform the next course of action. . 54% of consumers browse social media for product research purposes .

Digital Marketing 174

Digital Marketing Traditional Marketing Social Media Marketing Marketing 174

Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. We’re not limited to TV-style ads or perfectly polished educational videos.

Video Marketing 143

Video Marketing Marketing Strategy Entertainment Marketing 143

Hootsuite

JULY 21, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Social video metrics for every platform. Facebook video metrics. Source: Digital 2020. How many users your video was shown to. Instagram video metrics.

Analytics 144

Analytics Promotion Social Media Marketing Management 144

Martech

FEBRUARY 11, 2022

Mohan did not go into detail about what to expect from these new analytics capabilities other than that they’re meant to help “generate concrete content ideas for upcoming videos.”. Get the daily newsletter digital marketers rely on. New insights for creators. New insights will be added to YouTube Studio. Processing.Please wait.

User-Generated 113

User-Generated Influencer Marketing Analytics Digital Marketing 113

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. at least once.

Communications 124

Communications Promotion Social Media Marketing Management 124

Hubspot Marketing

NOVEMBER 30, 2022

billion global internet users as of 2021, a 400 million jump from 2020. And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the internet.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145