Martech

JANUARY 11, 2024

In 2024, this channel will grow in importance as marketers deal with the deprecation of third-party cookies and other privacy challenges. Marketers will continue to refine their email strategies because the payoff can be substantial. This is one big reason why more B2B marketers are using email, according to Marin.

Customer Journey 124

Customer Journey Email Marketing Marketing Marketers 124

Rock Content

APRIL 12, 2024

We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. We’ll explore how AI is reshaping the industry, and equip you with the knowledge to win over audiences in this new marketing era. But the upsides far outweigh the downs.

Influencer Marketing 80

Influencer Marketing Marketing Marketers SEO 80

Customers.ai

JANUARY 26, 2024

So, what are the best B2B marketing tools to add to your arsenal right now? Try it Free, No Credit Card Required Get The X-Ray Pixel Lead Generation Tools The following B2B marketing tools have everything required to convert more prospects into customers. And it’s software that’s driving this dramatic shift.

CRM 111

CRM User-Generated Analytics Marketing 111

Customers.ai

APRIL 18, 2024

In the rapidly shifting sands of the digital marketing landscape, advertisers find themselves grappling with an array of ever-evolving challenges. an innovative solution designed to breathe new life into your advertising efforts. Enter Restore by Customers.ai—an Why You Need First-Party Data First-Party Data From Customers.ai

Key Performance Indicator 64

Key Performance Indicator Transform Advertising Advertisers 64

Customers.ai

DECEMBER 18, 2023

For years, marketing and sales teams relied on IP data for everything from lead generation to ad targeting to analytics and contact enrichment. People are working remotely, company-level data isn’t as valuable as it once was, and when it comes to advertising, we want and need more than just location-based targeting.

User-Generated 114

User-Generated B2C Outbound Marketing Analytics 114

Customers.ai

MARCH 27, 2024

Try it Free, No Credit Card Required Get The X-Ray Pixel Supercharge your Meta Ads with Restore It’s been a difficult few years for digital advertisers (to say the least). The contacts you generate with our Website Visitor ID X-Ray pixel come with a full picture of how that customer has interacted with your site!

Customer Journey 60

Customer Journey Outbound Marketing eCommerce User-Generated 60

Use Insider

MAY 14, 2024

While acquisition marketing uses advertising, social media campaigns, and other promotions to attract new customers, retention marketing will rely on tactics like personalized marketing , loyalty programs, and top-notch customer service to keep existing customers on the hook.

Customer loyalty 52

Customer loyalty Marketing Strategy Customer Acquisition Marketing 52