SmartBrief - Marketing

DECEMBER 18, 2023

In fact, Adobe Analytics reported record ecommerce sales with $9.8 The same research team also explored some forward-looking aspects, including which priorities of large retailers will shape 2024 ecommerce planning. Fashion and specialty retailers have a big opportunity to grow in 2024 by being strategic about product discovery.

Retail 75

Retail Shoppers eCommerce Fashion 75

Rock Content

APRIL 12, 2024

We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. We’ll explore how AI is reshaping the industry, and equip you with the knowledge to win over audiences in this new marketing era. Keep scrolling to discover the key insights from the State of Marketing report!

Influencer Marketing 80

Influencer Marketing Marketing Marketers SEO 80

SmartBrief - Marketing

DECEMBER 18, 2023

In fact, Adobe Analytics reported record ecommerce sales with $9.8 The same research team also explored some forward-looking aspects, including which priorities of large retailers will shape 2024 ecommerce planning. Fashion and specialty retailers have a big opportunity to grow in 2024 by being strategic about product discovery.

Retail 52

Retail Shoppers eCommerce Fashion 52

Search Engine Land

FEBRUARY 23, 2024

Embrace AI LinkedIn recommends trying new technologies for scalable targeting and ROI, highlighting its Predictive Audience tool. Predictive analytics. LinkedIn also advises leveraging CRM data through tools like the Revenue Attribution Report to connect marketing efforts with sales success. What LinkedIn is saying.

Finance 121

Finance Health CRM New Technology 121

Martech

MARCH 28, 2024

It’s part of the hype cycle of any new technology. That means adopting AI will require less ripping and replacing of tools and begging for budget compared to other new technologies. Enhanced targeting When you combine AI with predictive analytics you enable deeper, faster segmentation of customer data.

Copywriting 121

Copywriting User-Generated CRM Marketing 121

Martech

JANUARY 22, 2024

Align the campaign and CRM inputs to RevOps goals, KPIs Agencies must align their processes with the client RevOps team from Day 1 to begin fostering this white whale of a relationship. This means fully understanding all the information passed to the client’s CRM with every interaction.

CRM 102

CRM Digital Marketing Customer Acquisition Communications 102

Martech

FEBRUARY 12, 2024

Prompt: What are the challenges for marketing ops in 2024? She entered the query: “What are the challenges for marketing operations in 2024? Customer Relationship Management (CRM) tools should also help marketing ops teams track and manage customer information throughout the customer journey. Learns new technologies rapidly.

Marketing 99

Marketing Marketers Telemarketing Customer Journey 99