The CMO Survey
APRIL 24, 2024
with B2B companies growing faster (at 19.1%) than B2C companies (at 11.5%). The 2024 CMO Survey Award for Marketing Excellence The 2024 CMO Survey Award for Marketing Excellence is selected by fellow marketers. Focusing on their own companies, average revenues are growing faster than markets at 16.4%
Martech
OCTOBER 17, 2022
B2B companies is expected to grow by 30% over the next two years, according to a new study. By 2024 the spend is expected to hit $8.5 Like B2C consumers, B2B buyers want a self-serve, personalized experience that doesn’t require them to speak to a salesperson, according to the Insider Intelligence report. . Why we care.
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Rock Content
APRIL 12, 2024
We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. We’ll explore how AI is reshaping the industry, and equip you with the knowledge to win over audiences in this new marketing era. Because AI is on the edge of becoming a marketer’s best friend.
Martech
DECEMBER 7, 2023
” Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Click here to take the survey But Cardii foresees B2C use cases too. We’re a tech company, so I thought it would be super cool to reward my team and to do so using a new technology. 3D, dynamic.”
Customers.ai
JANUARY 2, 2024
Between X-Ray and Consumer Directory, we can provide real-time, in-depth insights for B2C and B2B lead enrichment. We ended 2023 with record-breaking customer growth, new products (hello B2B !), new technology integrations (Semrush, Sendlane, Salesforce, and more !), Where is Customers.ai Customers.ai can help you?
Martech
DECEMBER 13, 2023
Greg Krehbiel had a decades-long career in B2B and B2C publishing during which he did pretty much everything short of hand-craft individual pixels. He is now president of The Krehbiel Group, a digital consultancy that solves technology, strategy, operations and process problems for publishers. I know how things work. Get MarTech!
Martech
JANUARY 17, 2024
Marketing technology is a big investment for businesses. To ensure a smooth implementation, organizations have to communicate the value of the new technology and present a clear roadmap to everybody involved. Implementations can be scrapped at any time Let’s say your business signed a contract for a new marketing platform.
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