Sprout Social

MAY 1, 2025

According to The 2025 Sprout Social Index , 43% of consumers have a LinkedIn profile. Benefiting both B2C and B2B brands, LinkedIn empowers brands to build relationships, generate leads and boost sales. Lead generation and sales Whether your business is B2C or B2B, LinkedIn is a powerful lead generation tool.

Management 100

Management B2C User-Generated Communications 100

Litmus

DECEMBER 2, 2024

How you build an email campaign varies widely between B2C vs. B2B, by demographics like region or stage of life, and by whether or not they’ve already purchased from you. It should outline the email’s goals, audience, messaging, timing, key performance indicators (KPIs), and other important details.

Copywriting 65

Copywriting Email Marketing Key Performance Indicator Whitepaper 65

Sprout Social

MAY 1, 2025

According to The 2025 Sprout Social Index , 43% of consumers have a LinkedIn profile. Benefiting both B2C and B2B brands, LinkedIn empowers brands to build relationships, generate leads and boost sales. Lead generation and sales Whether your business is B2C or B2B, LinkedIn is a powerful lead generation tool.

Management 70

Management B2C User-Generated Communications 70

Litmus

DECEMBER 13, 2024

Open rates have a long history associated as an email key performance indicator (KPI) for success. Source: The State of ESPs For B2C brands, the case for interactivity is even stronger. Subscribe today The post Email Marketing Trends for 2025: Insights to Elevate Every Send appeared first on Litmus.

Market Trends 96

Market Trends Email Marketing Copywriting B2C 96

Welcome Software

JUNE 4, 2025

How a platform built for B2C can damage your bottom line. Analysts at Gartner predict that in 2025, 80% of B2B sales interactions between suppliers and buyers will occur in digital channels. Yet the allure of B2C platforms like Shopify and BigCommerce continues to grow. And the stakes continue to rise.

B2C 52

B2C Logistics Manufacturing Key Performance Indicator 52