B2C Customer Acquisition Pharmaceutical Product 
Martech
MARCH 1, 2024
At last, marketing professionals are slowly getting involved in customer management and customer experience, adding value to areas like customer success and account management. But let’s remember that retention, loyalty and value expansion in B2B are different from B2C. McDonald’s phrase “Fries with that?”
Neil Patel
SEPTEMBER 8, 2021
E-commerce is the future, but it isn’t just for B2C. Niche marketplaces are unique marketplaces for businesses that want to sell their products and services. For B2B marketers looking to carve out spots in the B2B marketplace world, niche marketplaces offer ways to speak to new customers. Streamlined Processes. Bulk Pricing.
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