B2C Customer Marketing Market Trends 
Hubspot Marketing
JUNE 30, 2025
Blog Manager Job Description Did you know that SEO blogging was the top B2B marketing channel, resulting in ROI, according to HubSpot's State of Marketing Report 2025 ? Likewise, content marketing ranked in the top three for B2C. Marketing offers can include everything from educational ebooks to webinars, to free trials.
Sprout Social
NOVEMBER 21, 2019
Your customers’ behaviors today might be night-and-day from what they were a few years ago. According to CMO Council’s Loyalty That Lasts report, 43% of marketers note that they’re looking to build deeper, more personal relationships with customers. Where should I conduct market research?
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Litmus
MARCH 2, 2021
What’s interesting to me is that to deliver true, personalized, one-to-one engagements with customers, marketers must effectively address all three of these areas in an accurate, systematic, and scalable way. As modern marketers, it is our responsibility to meet customers where they are today (in 2030).
Litmus
MARCH 2, 2021
What’s interesting to me is that to deliver true, personalized, one-to-one engagements with customers, marketers must effectively address all three of these areas in an accurate, systematic, and scalable way. As modern marketers, it is our responsibility to meet customers where they are today (in 2030).
Hubspot Marketing
JUNE 6, 2022
Read on to discover new data about how businesses are investing in experiential marketing and how you can leverage the strategy in your processes. Will brands invest in experiential marketing? 83% of marketers also plan to continue investing the same amount or increasing their experiential marketing investments in 2022.
Marketing Insider Group
JULY 9, 2024
Unlike B2C (Business-to-Consumer) campaigns, which focus on appealing to individual consumers, B2B campaigns target decision-makers within other companies. Image Source The key differences between B2B and B2C brand campaigns lie in their approach and audience. Branding in B2B markets is incredibly important.
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