Trade Press Services Newsletter

OCTOBER 6, 2022

2023 is just around the corner and now is the perfect time to prepare your strategic marketing plan for the coming year. Although a documented strategy is a key indicator of marketing success, only 41 percent of B2B marketers take the time to develop a written plan. Need help reimagining your 2023 marketing plan?

Marketing Plan 130

Marketing Plan Thought Leadership Whitepaper Transform 130

Marketing Insider Group

DECEMBER 21, 2010

But with all the talk about this new technology and 2011 digital marketing predictions , I started looking for answers to whether augmented reality is something that will have some impact in 2011. I think the first application of this kind of technology can be seen with the application of Google Goggles.

Telemarketing 102

Telemarketing Customer loyalty Marketers Marketing 102

Marketing Insider Group

MAY 31, 2021

Whether your business is B2B or B2C, you can learn a lot from these top brands on social media. IBM also uses storytelling effectively to communicate how new technology positively impacts businesses, people, and communities around the world. The Best Brands on Social Media Today. Learn about our Content Builder Services.

Branding 142

Branding User-Generated Education Communications 142

Rock Content

APRIL 12, 2024

So, let me present you with the top 5 insights from the newest State of Marketing Report. The State of Marketing Report is a collaboration between Rock Content, HubSpot, Litmus, and Search Engine Journal. We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024.

Influencer Marketing 98

Influencer Marketing Marketers Marketing SEO 98

Adobe Experience Cloud Blog

SEPTEMBER 23, 2008

Emerging markets at the time was a nice term for dotcoms where we provided a full suite of services ranging from naming to identity creation to web site design to public relations and marketing plans and lastly advertising. I can see how that might irritate most B2C marketers but I thought of this is a real challenge.

Thought Leadership 52

Thought Leadership Buzz Marketing B2C CMO 52

Hubspot Marketing

APRIL 5, 2024

Buckle up, leave your preconceived notions about B2B marketing at the entrance, and let’s get into the nitty-gritty. B2B Marketing Strategy Stats 66% of B2B leaders and 62% of B2C leaders say their companies have leveraged AI tools, while only 57% of sales leaders responded positively to the same question.

B2C 137

B2C SEO Marketers Marketing 137

Marketing Insider Group

JULY 1, 2020

Under the leadership of CMO Karen Walker, Cisco brought on 200 content marketers back in 2015 and they haven’t looked back. In the B2C sector, content marketing is just as important. But today, almost all marketers use content marketing – 91 percent of B2B marketers and 86 percent of B2C.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Marketers 145