Remove B2C Remove New Technology Remove Promotion Remove Transform
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How Ecommerce Transformed Marketing 

Digital Marketer

It also developed social marketing through sponsored, promoted, or monetized content on social video apps like TikTok or YouTube. This part of digital marketing is still advancing as new technologies like data analytics drive marketing insights. The post How Ecommerce Transformed Marketing appeared first on DigitalMarketer.

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Alicia Arnold: Spotlight on the expert

Martech

Alicia Arnold is the founder of a consulting company, AK Arnold, and draws on 20 years of experience working with Fortune 500 companies to help them transform digitally. We discussed the importance of being able to translate technology and break down silos in organizations, all while never losing sight of the customer.

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AR-powered gift cards for the holidays and beyond

Martech

” That’s a landscape Du Nguyen is seeking to transform with his AR-powered gift card start-up Cardii. Click here to take the survey But Cardii foresees B2C use cases too. We’re a tech company, so I thought it would be super cool to reward my team and to do so using a new technology.

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Six Essential Elements for your 2023 Marketing Plan

Trade Press Services Newsletter

New technologies are always being introduced and it can be difficult to keep up with the changing landscape. Remember, the key to a successful thought leadership strategy is a comprehensive promotion plan. Defined as any content created by users of an online platform, UGC is popular in B2C markets.

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47 B2B Marketing Stats to Know This Year [+HubSpot Data]

Hubspot Marketing

B2B Marketing Strategy Stats 66% of B2B leaders and 62% of B2C leaders say their companies have leveraged AI tools, while only 57% of sales leaders responded positively to the same question. That includes planning for changes in an uncertain market and adapting to new technology like AI. Only 68% of B2B marketers agree.

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How to protect customer trust when using AI

Martech

This type of uncertainty isn’t just a B2C problem. Dig deeper: How to transform customer experience with AI 2. ‘Is For example, consider those instances where Netflix keeps telling you you have a “98% match” for a new movie they’re promoting, but it looks boring.

Customer 101
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How to Navigate the New Era of SEO: Strategies for Understanding Consumer Search Behavior

Duct Tape Marketing

It's time to transform your approach. And that looks different for a B2C journey versus a B2B journey. So on the B2C side, that could be TikTok, Amazon, YouTube, and on B2B side, that could be maybe they're searching in LinkedIn or YouTube again, or software SaaS searching like Capterra or something like that.

SEO 70