Remove Branding Remove Gen Z Remove Market Trends Remove New Markets
article thumbnail

10 Non-Obvious Social Media Trends You Need to Consider Right Now

Businesses Grow

According to information from Statista, Gen Z is now conducting almost as many product searches on social media as Google: This ties closely to the influencer marketing trend. The primary reason Gen Z visits social media is to catch up with their favorite influencers. New products they love.

Gen Z 128
article thumbnail

Why CapCut might be the Gen Alpha social media app

Businesses Grow

In the new Marketing Companion episode, Sara Wilson and I unpack several massive marketing trends propelled by Gen Z. One of the highlights of our discussion were the insights about CapCut. CapCut is owned by ByteDance, the parent company of TikTok. .”

Gen Z 99
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How To Keep Up With Marketing Trends In 2023? 5 Tips For Digital Marketers

Digital Marketer

Attend digital marketing conferences and events Whether you’re looking to build your skills, explore new marketing strategies, or connect with like-minded professionals, attending industry conferences can be an invaluable experience. Look for businesses and individuals who complement your brand and its values.

article thumbnail

How Each Generation Shops in 2022 [New Data from Our State of Consumer Trends Report]

Hubspot Marketing

With new marketing channels and trends constantly popping up, it can be difficult to know where your target audience actually is. To jump to a broader side-by-side look at how all generations handle each stage of product discovery and purchases differently. Gen Z Overview (ages 18-24).

Gen Z 129
article thumbnail

Do Consumers Actually Shop Directly on Social Media Platforms [New Data]

Hubspot Marketing

As brands scrambled to offer more products and services online , social media platforms -- such as Facebook, Instagram, and WhatsApp --began rolling out ecommerce tools to help businesses sell more items directly from their social pages. When the COVID-19 pandemic began, many consumers raced online to buy products they couldn't get in-store.

Gen Z 144
article thumbnail

Five Big CPG Trends We’ll See in the Next Five Years

Girl Power Marketing

However, the current state of CPG marketing trends gives us a lot of information about how things are going and how we can expect them to develop over the coming years. Emerging Brands Challenge the Stalwarts. Emerging Brands Challenge the Stalwarts. Increased Private Labeling. Direct-to-consumer (DTC) sales reached $17.75

article thumbnail

65 ChatGPT Prompts for Marketing to Make Work Easier

Hootsuite

That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Use these conversation starters to automate tasks, drive customer conversations, and generate new marketing ideas. Explain the marketing segments for [INSERT INDUSTRY]. Create a marketing email that promotes our holiday sale.