Branding Millennials Pharmaceutical Place 
Marketing Insider Group
SEPTEMBER 29, 2020
A pharmaceutical company blog might not sound like a particularly exciting form of content. The blog, aimed at Millennials, includes case studies of people who have paid off their debt, tips for achieving savings goals, and info on how to stick to a budget. Breakthroughs by Pfizer. Four Seasons Magazine. Your Company Blog?
Search Engine Land
MARCH 29, 2023
Millennials and Gen Zers are set to dominate B2B buying committees this year, so keeping up with them is a must. This is an uphill battle for B2B marketers competing against the often punchier and eye-grabbing creative for B2C brands. You’re a business interested in placing an ad on Reddit. What platforms are they on?)
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Martech
MARCH 1, 2024
Millennials and Gen Z are rapidly entering the B2B buying group. Buyers may place orders on their phones but still buy for their companies. Dig deeper: Where B2B brands win and lose on customer retention Let’s review the best retention marketing strategies for B2B. This last one is a biggie.
Spiralytics
JANUARY 22, 2023
From eco-friendly packaging to corporate philanthropy, many brands are now incorporating social responsibility business plans. One reason is the increasing consumer demand for sustainable products and socially responsible brands in response to the worsening global warming phenomenon. One example of a green brand is IKEA.
Neil Patel
SEPTEMBER 8, 2021
B2B brands are finding huge success in the digital marketplace industry and everyone wants a piece of the pie. In this blog, we’ll explore some of the best niche marketplaces for B2B brands and share insights into how you can increase conversions on these platforms. Kitmondo allows brands to buy and sell used machinery online.
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