Duct Tape Marketing

JUNE 29, 2017

If you’ve spent any time learning about digital strategy, you’ll have heard the term “content marketing.” You want this content to be the first step for prospects entering your sales funnel. Put your best content behind forms. The 4 Step Method to Converting Consulting Leads into Clients Online.

Whitepaper 64

Whitepaper Education Manufacturing eBook 64

Search Engine Land

NOVEMBER 1, 2022

Content marketing is – you guessed it – a type of marketing strategy. But what differentiates it from the other marketing types you may be familiar with? For one thing, think of it as the polar opposite of traditional marketing methods, such as advertising. What is content marketing? Source: Fractl.

Content Marketing 89

Content Marketing Traditional Marketing Whitepaper Real Estate 89

Rock Content

JANUARY 8, 2024

Selling products and services to other businesses requires a special brand of marketing finesse. Here’s what you need to know about solid B2B content marketing strategy to stand out in 2024 and beyond. Here’s what you need to know about successfully marketing your B2B brand, products, and services in 2024 and beyond.

Content Marketing 81

Content Marketing B2C Whitepaper eBook 81

Rock Content

MARCH 19, 2024

Here are some suggestions that work well when backed by solid data: Case studies are a perfect fit for B2B marketing, as they’re inherently data-based. Content marketing is an essential part of any modern digital marketing campaign, but quality content that’s helpful, informative, data-backed, and convincing is crucial in the B2B sector.

Whitepaper 92

Whitepaper Marketing Marketers eBook 92

Rock Content

FEBRUARY 16, 2024

When talking about digital success, the role of a content marketing agency stands out as a pivotal force. It’s no secret that content marketing continues to be at the forefront of any successful strategy. To determine the best approach, start with the following: Set marketing goals and objectives.

Marketing Strategy 92

Marketing Strategy Whitepaper eBook Marketing 92

Marketing Insider Group

AUGUST 30, 2019

Once again, there are differences between a strategic marketing plan and a tactical marketing plan. A strategic marketing plan, which we’re talking about here, combines market research with a situation analysis of your brand. This includes your data analytics, MRM, DAM, and agile marketing management technologies.

Marketing Strategy 40

Marketing Strategy Marketing Marketers Whitepaper 40

Marketing Insider Group

FEBRUARY 2, 2021

Quick Takeaways: Before choosing digital marketing channels for your business, you must understand your primary objectives, audience, competitors, and budget. Content marketing and SEO are two channels virtually every marketing team should use to build a strong online presence. How do they consume content?

Digital Marketing 108

Digital Marketing Whitepaper User-Generated eBook 108

CXL

MAY 27, 2022

Inside sales CRM Close.io , for example, grew its company to $6+ million in annual revenue with thought leadership-fueled content marketing. The team creates tons of material and makes it freely available to its target audience as blog posts, ebooks, guides, webinars, YouTube videos, and newsletters.

Thought Leadership 96

Thought Leadership eBook User-Generated CRM 96

Adobe Experience Cloud Blog

APRIL 23, 2012

by Liz Smyth In the second part of our Marketing in a Downturn series, we’re examining the importance of content marketing. As B2B marketing budgets have become strained, many marketers believe they should be doing more with less. Plan your Content. Read Part 1: Lead Generation and Nurture.).

Whitepaper 113

Whitepaper Inbound Marketing eBook Outbound Marketing 113

Digital Marketer

APRIL 6, 2023

And here is content created for teachers. You can use market research, email survey campaigns , or website forms to find out your customers’ social media preferences. Want to get certified in Content Marketing? For instance, Canva creates tailored messages for each of its target groups.

User-Generated 73

User-Generated Entertainment Whitepaper CRM 73

Marketing Insider Group

AUGUST 30, 2019

Once again, there are differences between a strategic marketing plan and a tactical marketing plan. A strategic marketing plan, which we’re talking about here, combines market research with a situation analysis of your brand. This includes your data analytics, MRM, DAM, and agile marketing management technologies.

Marketing Strategy 8

Marketing Strategy Marketing Marketers Whitepaper 8

Hubspot Marketing

AUGUST 21, 2023

What is competitive market research? Competitive market research focuses on finding and comparing key market metrics that help identify differences between your products and services and those of your competitors. Analyzing your competitor's website is the fastest way to gauge their marketing efforts.

Shipping 98

Shipping Whitepaper Price eBook 98

InTouch Marketing

JANUARY 31, 2024

Digital Marketing Digital marketing encompasses a broad spectrum of strategies that leverage the power of the internet to reach and engage audiences. Key components of digital marketing include Search Engine Optimization (SEO), content marketing, social media marketing and email marketing.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Hubspot Marketing

JANUARY 7, 2024

Growth marketing takes into account the fact that retention is a major factor of growth and so it prioritizes both customer success and customer acquisition. Content Marketing Content marketing, since it’s mainly executed online, could be considered a segment of digital marketing.

Copywriting 100

Copywriting CMO PR Social Media Marketing 100

Marketing Insider Group

DECEMBER 8, 2020

Make use of content offers that require contact details for users to access them. Provide various resources such as eBooks, guides, whitepapers, checklists, tutorials, tools and anything else you can produce that gives value to your audience members. So personalize your content marketing efforts. Analyze Your Data.

User-Generated 142

User-Generated CRM Marketing Marketers 142

Tiecas

OCTOBER 16, 2023

Industrial content marketing for manufacturers is a powerful tool to help your business achieve its lead generation and sales goals. It’s a strategic marketing approach focused on creating, distributing, and promoting valuable, relevant, and consistent content to attract and engage a clearly defined audience.

Manufacturing 52

Manufacturing Content Marketing Key Performance Indicator Transform 52

Rock Content

JULY 13, 2023

This content will cover the following topics: Download this post by entering your email below Do not worry, we do not spam. Creating it requires careful work that includes market research, customer data that you already have, and even some assumptions. If you do so, your email marketing strategy will be more effective.

CRM 87

CRM eBook Communications B2C 87

Backlinko

MAY 14, 2024

Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level. And inform your marketing strategies and product offerings. Google Analytics also helps with market research. Like white papers and case studies. Like age, gender, and location.

PR 74

PR Customer loyalty User-Generated Marketing 74