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That's not to say that you need to rebuild all of your ads and landing pages,” says Brent Stirling , a performancemarketing consultant who formerly ran paid social ads at Shopify. If people can only pay for your product with a credit card, you'll see an inflated customeracquisition cost and not understand why.”
While many businesses continue to rely on these legacy systems due to concerns about cost, time, and risks such as data loss or downtime, sticking with outdated technology can seriously impact your marketing team’s performance. Sirius AI automatically tailors messages to each channel and desired outcome.
AIs role will expand, provided marketing teams better structure their internal data architectures and continue investing in AI education and training. Pro tip: How else are marketers using AI across their organizations? But, theres no easy way any marketing team could hyper-personalize at a meaningful scale.
AIs role will expand, provided marketing teams better structure their internal data architectures and continue investing in AI education and training. Pro tip: How else are marketers using AI across their organizations? But, theres no easy way any marketing team could hyper-personalize at a meaningful scale.
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