Hubspot Marketing

JANUARY 12, 2024

As a copywriting tactic, the postscript (P.S.) The Final Plea MarketingSherpa writes in its “12 Top Email Copywriting Tips to Raise Funds” case study that “adopting the direct-mail tactic of putting a ‘p.s.’ Pro Tip: Just when customers think they know where you’re going, change direction. What is a P.S. in email?

Direct Mail 104

Direct Mail Copywriting User-Generated Customer Acquisition 104

Digital Marketer

DECEMBER 21, 2023

From automated copywriting to rewriting a piece of content, AI writers are well-versed in this creative process. Become a Certified Community Specialist Learn how to develop meaningful relationships with your customers and automate the customer acquisition process. There’s more.

Law 91

Law Digital Marketing User-Generated Copywriting 91

Hubspot Marketing

JANUARY 7, 2024

Growth marketing takes into account the fact that retention is a major factor of growth and so it prioritizes both customer success and customer acquisition. Marketing Copywriting Copywriting is a foundational part of marketing and advertising. Their writing encourages customers to purchase products and services.

Copywriting 109

Copywriting CMO PR Social Media Marketing 109

Duct Tape Marketing

OCTOBER 30, 2018

If you’re a graphic designer, you want to have a trustworthy copywriter who you can suggest to your clients. These partners need to be people that you know and trust; you’ll do more harm than good if you suggest another business who does not do right by your customer. Content partners.

Customer Acquisition 144

Customer Acquisition Copywriting Advertising Advertisers 144

AWeber

NOVEMBER 28, 2023

Also, consumers base their buying decisions on a range of factors, not just price. The biggest motivators are: Customer ratings and reviews (cited by 94% of respondents) Price of product (91%) Free shipping (78%) Brand preference (65%) Friend/family recommendations (60%) So there are no guarantees a sale will even move the needle.

Email Marketing 87

Email Marketing eCommerce Marketing Marketers 87

Hubspot Marketing

FEBRUARY 29, 2024

Many brands use email marketing for lead nurturing, relationship building, and customer acquisition. This email also uses the PAS (problem, agitate, solution) copywriting framework well. Healthcare brands are not an exception. I’ll share 15 of my favorite healthcare emails in this article and why they work.

Health 98

Health Shipping Price Promotion 98

Unbounce

OCTOBER 24, 2023

It is building brand and product awareness, promoting the software, differentiating between the different price tiers (if you have multiple tiers available), bringing your SaaS to market, and positioning it against the competition. SaaS marketing is, well, marketing your SaaS products, which are often subscription-based.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52