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And dont let clickbait news headlines sway you: GenZ and Millennials are using Facebook. More than a basic AI copywriting tool, OwlyWriter combines our proprietary social media expertise as the worlds #1 social media marketing platform with the best custom AI model. Marketing on Facebook doesnt have to cost a lot, either.
For example, let’s say that you manufacture nail polish. They often sport GenZ names like Zoey and Addison. Let your employees create posts, and then have your editorial team (or even your copywriters) check for grammatical or spelling errors. Don’t stop there. Why should I let her post content?”.
Marketers, copywriters, designers, and even media planners need to have a solid handle on the purpose of what they’re building and, thus, must possess a strong understanding of the target customers it will attract and serve. I’ve discovered that a persona is also essential for content planning, especially global content planning.
For example, social media demographics show GenZ and Millennials made a shift from using to Instagram and make up two-thirds of Instagram users. Make sure to invite copywriting teams into the process to set clear guidelines and a consistent voice for your chatbot.
These two businesses saw the opportunity to run a campaign that exposed their product and copywriting to brand new audiences. Car manufacturer BMW and designer Louis Vuitton may not be the most obvious pairings. Image Source. Why the Sherwin-Williams Co-branding Campaign Works. BMW & Louis Vuitton.
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