Martech

JANUARY 22, 2025

After years of virtual-only connections and hesitant hybrid attempts, in-person events are roaring back and it’s a breath of fresh air. Even more fascinating is how companies aren’t returning to traditional event marketing. They’re reinventing it. Successful SoLoMo: 3 quick case studies “Really?

Event Marketing 112

Event Marketing Finance Customer loyalty Marketing 112

SmartBrief - Marketing

OCTOBER 21, 2024

Your event is focused on marketing your business. Event marketing is about getting people to attend and promoting your brand, product, or service. It provides very great networking opportunities and can lead to new customers or partnerships.

Customer 105

Customer Customer loyalty Event Marketing Promotion 105

Vertical Response

JANUARY 18, 2025

For example, personalized email subject lines conveying urgency can lead to higher open rates and consumer action in event marketing content marketing. Exit-intent campaigns are designed to capture potential customers who are about to leave a site by presenting last-minute offers that encourage purchases.

Millennials 52

Millennials User-Generated Customer loyalty Price 52

Marketing Insider Group

JULY 29, 2021

You have a business, employees, a cool logo and an airtight marketing concept. But if you can’t foster and fuel customer loyalty , you’re toast. That’s why taking the customer experience (CX) seriously should be a top priority for all companies. Without a fan group, even the most promising organization is bound to fail.

Transform 134

Transform Customer loyalty Customer Journey Customer 134

InTouch Marketing

JANUARY 31, 2024

Here are some of the hottest types of marketing in 2024, and why if you’re using a megaphone to capture potential customers’ attention, you’re likely missing the mark in today’s age where interruption marketing is becoming increasingly ineffective. The synergy of these types of digital marketing components is a powerful force.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Base.ai

APRIL 18, 2022

If you’re having trouble finding someone with “Customer Marketing Manager” as their previous job title, try looking for the following: Loyalty Manager Often found in the B2C world, Loyalty Managers are responsible for cross-functional collaboration, customer satisfaction, and building and rewarding customer loyalty.

Customer Marketing 52

Customer Marketing Management Customer Customer loyalty 52

Customers.ai

NOVEMBER 14, 2023

Yes, it is versatile and applicable to both B2B and B2C contexts, aiding in lead generation, personalized marketing, and overall customer engagement. What role does website visitor identification play in event marketing? How does website visitor identification contribute to customer retention?

User-Generated 122

User-Generated Health B2C Analytics 122