From IAB ALM 2025: Digital adtech gets serious on privacy
SmartBrief - Marketing
FEBRUARY 21, 2025
There was lots to cover, from content generation in the era of AI to brand management to retail and shoppable ads and developing strategies for a streaming future. Are you being transparent when using generative AI or interacting with chatbots? higher), connected TV (13.8%) and social media (11.9%).
Let's personalize your content