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10 top marketing podcasts for 2024

Martech

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketing ethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”

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Top Trends in the Future of Email Marketing AI for 2025

Vertical Response

The future of email marketing AI will bring advanced personalization, smarter automation, and improved customer engagement. Key Takeaways AI will enhance email marketing in 2025 through advanced personalization techniques, including dynamic content and predictive analytics, to improve customer engagement.

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What is Geofencing Marketing?

Neil Patel

Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations. How to Integrate Geofencing in Your Marketing Strategy. Add a Compelling CTA.

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How to choose the right content marketing agency

Search Engine Land

Content marketing strategy is notoriously complex for the uninitiated. 43% of businesses don’t have a documented content strategy – and they perform less well than brands that do have one. What is a content marketing agency? Solid values for ethical content marketing. What have they emphasized?

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19 Social Media Best Practices Every Brand Should Follow in 2024

SocialPilot

Social media is an ever-evolving world, and so should your brand’s social media marketing strategy. To support you in making a strong strategy, here’s a blog about the refined and evolved social media best practices. Stay ethical while utilizing AI for different parts of your social media marketing.

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Direct Response Marketing Guide: Top Strategies, Techniques, and KPIs

Customers.ai

Most of all, those brands pull customers in and leave a lasting impression. If that’s your idea of marketing, as a small business, it can be a bit overwhelming. Marketers can leverage direct response on any number of channels, including TV, print, radio, email, digital, and social media. Simple as that.