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5 Marketing Ethics to Follow on Social Media

Neil Patel

How important are marketing ethics when it comes to your purchase decisions? If you are like most consumers, ethics matters a lot. Promoting good causes and following marketing ethics can help your brand attract much-needed attention and drive ROI for paid ads. whether it will generate the desired ROI).

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Top Trends in the Future of Email Marketing AI for 2025

Vertical Response

The future of email marketing AI will bring advanced personalization, smarter automation, and improved customer engagement. Key Takeaways AI will enhance email marketing in 2025 through advanced personalization techniques, including dynamic content and predictive analytics, to improve customer engagement.

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Is Your Website AI-Friendly? The 8-Point Checklist for Keeping AI Visitors Happy

Orbit Media Studios

” Websites are not just experiences for human users. It will form opinions about brands based on every signal it can find: website, publications, social comments, customer reviews, employees reviews, etc. Were talking about Generative Engine Optimization (GEO) , which is about training the AI to mention your brand.

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What is Geofencing Marketing?

Neil Patel

Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations. How to Integrate Geofencing in Your Marketing Strategy. Add a Compelling CTA.

Marketers 143
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19 Social Media Best Practices Every Brand Should Follow in 2024

SocialPilot

19 Social Media Best Practices You Need to Know [2024 Edition] Based on the different stages of a brand’s social media campaigns, here are 19 best practices for social media for planning, content, engagement, execution, innovation, customer services, and much more to keep you on check from start to end. specific to your social channel.

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Direct Response Marketing Guide: Top Strategies, Techniques, and KPIs

Customers.ai

Most of all, those brands pull customers in and leave a lasting impression. If that’s your idea of marketing, as a small business, it can be a bit overwhelming. Direct response marketing is designed to elicit an instant response by encouraging prospects to take a specific action. Simple as that.