Duct Tape Marketing

MAY 19, 2011

When you want to get more “leads” into the top of your sales funnel, you have the option of not requiring people to register to get the valuable content that your company creates (an ebook or white paper perhaps). Is a direct mail technique right for today’s hyper-connected web?

Whitepaper 54

Whitepaper Direct Mail eBook PR 54

OnPassive Marketing

OCTOBER 1, 2022

Some examples of traditional marketing include print ads, television commercials, radio ads, and direct mail. Lead Generation: Creating a lead magnet such as an ebook or white paper can help capture leads from potential customers interested in your products or services. What Is Growth Marketing?

Traditional Marketing 64

Traditional Marketing Whitepaper Direct Mail Marketing 64

InTouch Marketing

JANUARY 31, 2024

These methods include print advertising, broadcast advertising and direct mail marketing. Direct mail marketing entails sending physical promotional materials, such as postcards or catalogs, directly to potential customers. Most toss direct mail directly into the recycling bin. Others simply don’t respond.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Duct Tape Marketing

JUNE 29, 2017

All of your whitepapers, eBooks, and email courses should “cost” the readers their name and email address. When it comes to purchases made as a result of receiving a marketing message, email has the highest conversion rate (66%), when compared to social, direct mail and more. Create a lead magnet.

Whitepaper 74

Whitepaper Education Manufacturing eBook 74

Exposure Ninja

JULY 5, 2023

Share your expertise through blog posts, whitepapers, webinars, or podcasts to build trust and credibility with your audience. Example: A B2B SaaS company offers free eBooks, webinars, and blog posts covering topics such as software implementation, best practices, and industry trends. Underwhelmed by your digital marketing agency?

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Lusha

NOVEMBER 11, 2024

This could include: Blog posts Articles Ebooks Whitepapers Webinars Social media posts The goal is to teach and engage potential customers, building trust and credibility along the way. Search Engine Optimization (SEO): This involves making your website and content easy to find on search engines like Google.

CRM 52

CRM Whitepaper Non-Profit User-Generated 52

Exposure Ninja

SEPTEMBER 18, 2023

Marketing Channel — what you use to get your message out (for example, direct mailing, social media or email. You’ll need to budget for the following: Paid media (adverts, PPC) Campaigns Events and conferences Physical marketing materials (brochures, leaflets) Outbound costs (such as direct mailing postage) Marketing tools.

PR 52

PR Copywriting Marketing Marketers 52

Neil Patel

JULY 28, 2021

For example, TV commercials, cold calls, paid ads , and direct mail are all examples of outbound. For example, they visit your website, read an ebook, or download a white paper. Outbound Marketing Strategy Number #2: Direct Mail. Outbound Marketing Strategy Number #3: Search Ads.

Outbound Marketing 142

Outbound Marketing Direct Mail Inbound Marketing Whitepaper 142

Lusha

JUNE 11, 2024

Outbound marketing: the direct approach Outbound marketing, on the other hand, is more proactive. It involves reaching out to potential customers directly through various channels such as advertising, cold calling , email blasts, and direct mail. Paid advertising, cold calling, direct mail: Paid and earned channels.

Outbound Marketing 52

Outbound Marketing Inbound Marketing Direct Mail eBook 52

Backlinko

MAY 14, 2024

Like white papers and case studies. These insights help you create content in a variety of formats, like: Blog posts Video marketing Infographics Case studies Ebooks Podcasts Diversifying your content gives you more chances to engage different segments. Including ebooks, checklists, and discount codes.

PR 113

PR Customer loyalty User-Generated SEO 113