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10 Creative Lead Gen Examples Sourced from Marketing Legends

Unbounce

Send Attention-Grabbing Direct Mail. To help Shopify Plus rank for some valuable keywords, such as “ecommerce replatforming,” Aaron interviewed a high-profile expert in the industry. Find out how you can use these targeted offers to drive more conversions. Send Attention-Grabbing Direct Mail.

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Solving the Marketing Leadership Gap for Small Business (Marketing Leadership as a Service)

Duct Tape Marketing

By combining expert guidance with actionable strategies, this service ensures your marketing operates as a cohesive system, delivering long-term results instead of scattered, short-term wins. How Small Business Marketing Has Evolved Small business marketing has come a long way.

CMO 41
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Customer targeting: What it is, how it works, examples, and more

Use Insider

By targeting customers based on individual behaviors and characteristics, you can personalize your marketing campaigns, connect with your customer base with greater precision, and maximize your marketing efforts. Customer targeting started back in the direct mail era of marketing and advertising.

Customer 103
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Website Demographics: How to Analyze Your Audience Data for Smarter Campaigns

Customers.ai

From our new direct mail capabilities to enhanced Klaviyo revenue reporting to our massively awesome Google Ads integration , it’s been non-stop. Marketers may also use terms like digital audience insights or customer demographics when discussing ecommerce visitors or website traffic demographics when analyzing traffic sources.

Gen Z 79
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13 proven lead generation strategies and tactics that work

Unbounce

Outbound marketing Outbound marketing involves directly reaching out to potential customers through methods like cold emails, direct mail, telemarketing, and paid ads. Targeted approach : Directly reaches specific audiences. And no, “we target everyone” isn’t the right answer here.