Martech

APRIL 16, 2024

Example: For a sustainable energy company, a blog post titled “How to Reduce Your Home’s Energy Use” can provide practical tips and introduce the concept of sustainable energy solutions without a hard sell. Educational webinars and ebooks Goal : Offer deep dives into relevant topics, showcasing your expertise.

Customer Journey 127

Customer Journey Customer Energy Transform 127

Marketing Insider Group

MARCH 8, 2021

Use key performance indicators (KPIs) to track the results of your content and make sure it’s serving the broader goals of your growth strategy over time. For example, the average person only spends one minute per day on Twitter – is that worth your energy? Social Insider.

Gen Z 145

Gen Z Thought Leadership Key Performance Indicator Transform 145

Rock Content

APRIL 8, 2024

Adapting one idea to create multiple pieces requires less energy, money, labor, and time than starting over from scratch with each new post. Users who like readable content may prefer blog posts and ebooks, while others may prefer videos, infographics, and other visuals.

Transform 97

Transform eBook Key Performance Indicator User-Generated 97

Litmus

DECEMBER 2, 2024

It should outline the email’s goals, audience, messaging, timing, key performance indicators (KPIs), and other important details. An email campaign planning template is a compass for an email as it goes through the production process. Or it could be specific to the journey that your customers typically make.

Copywriting 65

Copywriting Email Marketing Key Performance Indicator Whitepaper 65

Marketing Insider Group

SEPTEMBER 14, 2023

Use key performance indicators (KPIs) to track the results of your content and make sure it’s serving the broader goals of your growth strategy over time. For example, the average person only spends one minute per day on Twitter – is that worth your energy? Social Insider 5.

Content Marketing 133

Content Marketing Thought Leadership Gen Z Marketers 133

Hootsuite

MARCH 31, 2020

Ebook is short for “electronic book.” This is a digital file, such as a PDF or EPUB, for reading on a computer, mobile device, or dedicated ebook reader. Key performance indicator (KPI). A key performance indicator (KPI) is a metric tracked over time to determine progress towards a valuable business goal.

User-Generated 145

User-Generated Social Media Marketing Promotion Analytics 145

Lusha

NOVEMBER 18, 2024

This helps you avoid wasting time on leads that won’t buy so that you can spend your energy on those with the highest chance of success. This could include: Blog posts White papers Ebooks Infographics Videos By providing helpful resources, you position your company as an expert and build trust with potential customers.

Whitepaper 40

Whitepaper CRM Key Performance Indicator B2C 40