Rock Content

AUGUST 25, 2023

If so, you need a great B2B content marketing strategy. Miss the mark and your marketing approach may fail to resonate with business stakeholders, allowing your competitors to swoop in and land the sale. Just follow this how-to guide on building a successful B2B content marketing strategy. Ready to get started?

Marketing Strategy 52

Marketing Strategy Whitepaper Content Marketing B2C 52

OnDemand CMO

MARCH 3, 2023

I’ve written many times about how you need to have ‘’a plan’’ when it comes to your content marketing strategy. So I’m going to break down and itemize each step to help you turn your content marketing strategy into a real strategy, and hopefully save you time and money in the process.

Marketing Strategy 86

Marketing Strategy Whitepaper Marketing Marketers 86

Digital Marketer

JULY 7, 2023

As a marketing mogul, you’re probably no stranger to the importance of creating content that stands out and keeps your reader hooked. However, brainstorming ideas, crafting and editing content, and promoting it can be time consuming, overwhelming, and let’s face it: you’d rather outsource it or, at the very least, get some help.

Marketing Strategy 80

Marketing Strategy Content Marketing Marketing Marketers 80

Rock Content

SEPTEMBER 20, 2023

Explore the Go-to-Market strategy concept. What Is a Go-to-Market (GTM) Strategy? A Go-to-Market (GTM) strategy is a strategic plan developed to position your new service or product for launch. Examples of when you need a GTM strategy include: Launching a completely new product or service.

Marketing Strategy 73

Marketing Strategy Customer loyalty Key Performance Indicator Marketing 73

Rock Content

NOVEMBER 24, 2020

Content Marketing is a powerful approach to expand your business’s organic reach, attracting potential consumers, and starting their journey in the sales funnel. Through blog posts, ebooks, and several other formats, you can deliver the right message to educate the public about your brand and solutions. Source: O’relly.

Marketing Strategy 127

Marketing Strategy Content Marketing Marketing Marketers 127

Sachs Marketing Group

AUGUST 12, 2023

Digital marketing strategies for small businesses encompass a range of online marketing techniques and tools to reach and engage a targeted audience. These strategies are vital for small businesses aiming to increase their online visibility, attract new customers, and compete with larger companies.

Digital Marketing 52

Digital Marketing Marketing Strategy Transform Whitepaper 52

Digital Marketer

NOVEMBER 17, 2022

More established businesses changed their attention from traditional marketing to digital marketing. And that’s why having a thorough digital marketing strategy is more important than ever. However, for digital marketing success, It needs a set of instructions, certain objectives, and effective strategies.

Digital Marketing 86

Digital Marketing Marketing Strategy Social Media Marketing User-Generated 86

Exposure Ninja

JULY 5, 2023

Welcome to the B2B marketing dojo : the place to become a Ninja in B2B marketing strategies. We’re here to prepare you for the year 2023 and beyond, where high-performance B2B digital marketing strategies will be vital to winning you more clients. Winning the Business Game with a Ninja Touch!

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Marketing Insider Group

FEBRUARY 23, 2021

13% of marketers say case studies are a primary form of media in their content marketing strategy. 8 Ways Case Studies Fit into Your Content Marketing Strategy. Here’s how you can incorporate case studies into your content marketing strategy to glean the most value from them. Source: HubSpot.

Marketing Strategy 112

Marketing Strategy Content Marketing eBook Marketing 112

Hootsuite

JULY 21, 2022

It could be an ebook download, newsletter sign-up, product purchase, free trial request, or any other conversion you value. Next, all you need to do is show your boss and wait for that promotion! Measuring your marketing ROI is key to building and optimizing your social marketing strategy. Free 30-Day Trial.

Promotion 113

Promotion Finance Analytics User-Generated 113

Rock Content

SEPTEMBER 20, 2023

Explore the Go-to-Market strategy concept. What Is a Go-to-Market (GTM) Strategy? A Go-to-Market (GTM) strategy is a strategic plan developed to position your new service or product for launch. Review your established business goals to ensure your launch strategy aligns with and even exceeds them.

Marketing Strategy 52

Marketing Strategy Key Performance Indicator Customer loyalty Marketing 52

Rock Content

APRIL 20, 2020

Investing in online marketing for small businesses is democratic and brings a lot of benefits. With the right tools, you can create a low-cost strategy that demands only a small team to work, and have a big return in reach and awareness. Content Marketing. Content Marketing. Marketing Solutions and Services.

Marketing Strategy 105

Marketing Strategy Social Media Marketing Marketing Marketers 105

Unbounce

OCTOBER 24, 2023

/ Digital marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. TABLE OF CONTENTS What is SaaS marketing? When she’s not saving the world from un-fun marketing or researching everything about the science of fun, she’s building her animal rescue, Maison Misha.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

/ Content marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. TABLE OF CONTENTS What is SaaS marketing? When she’s not saving the world from un-fun marketing or researching everything about the science of fun, she’s building her animal rescue, Maison Misha.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Rock Content

JULY 23, 2020

If you follow the trends tied to the most efficient digital strategies, you’ve heard about Content Marketing. The idea is to produce content in several formats, such as blog posts and ebooks, to raise your company’s authority. The success of a Digital Marketing strategy does not always come immediately.

Marketing Strategy 75

Marketing Strategy Whitepaper Content Marketing eBook 75

Hubspot Marketing

OCTOBER 27, 2022

In this post, we'll dive into what content strategy is, why your business needs a content marketing plan, and what steps you need to take to create your strategy. Plus, we'll explore some examples of effective content marketing strategies for inspiration. Why Marketers Need to Create a Content Marketing Strategy.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Rock Content

JUNE 27, 2023

Investing in online marketing for small businesses is democratic and brings a lot of benefits. With the right tools, you can create a low-cost strategy that demands only a small team to work, and have a big return in reach and awareness. Content Marketing Using content to promote your company is always part of a great SEO strategy.

Marketing Strategy 40

Marketing Strategy User-Generated Marketing Marketers 40

Rock Content

JULY 28, 2020

That’s why this kind of content is gaining more space in marketing strategies. Interactive content is the new strength of Content Marketing. Until recently, this strategy included mostly static materials, such as ebooks and blog posts. Combine content and experience. Made with Ion.

Marketing Strategy 72

Marketing Strategy Content Marketing eBook Whitepaper 72

Lynton Web

APRIL 6, 2023

The Benefits of Using Paid Media Adding paid media to your inbound marketing strategy is a great way to amplify the content you’ve spent time creating or the product you’ve designed. Use Paid Media to Promote Savings Spending money on paid media to promote discounts on your product or service is useful.

Inbound Marketing 98

Inbound Marketing Whitepaper eBook Advertising 98

Lynton Web

MARCH 9, 2023

Where to Use Buyer Personas in Your Marketing Strategy As a quick refresher, a buyer persona is a fictional representation of your ideal customer. The TL;DR of this blog is that you should use your buyer personas throughout your entire marketing strategy.

Inbound Marketing 119

Inbound Marketing eBook Entertainment Marketing 119

Exposure Ninja

JUNE 21, 2022

We’ll cover 5 of the best digital marketing strategies for your accounting firm, including: Building a solid website. Let’s begin with the most important part of your digital marketing strategy – your website. Your website is the foundation of all your digital marketing activity. Running PPC ads.

Digital Marketing 59

Digital Marketing Marketing Strategy Finance Marketing 59

Hubspot Marketing

NOVEMBER 30, 2022

The best digital marketers have a clear picture of how each digital marketing campaign supports their overarching goals. And depending on the goals of their marketing strategy, marketers can support a larger campaign through the free and paid channels at their disposal. Digital marketing is measurable.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Vertical Response

SEPTEMBER 11, 2023

Email marketing is one of the most effective marketing strategies for businesses of all sizes. However, to make your email marketing strategy successful, you need to have a strong email list. Without a good email list, your email marketing efforts will go to waste.

eBook 75

eBook Email Marketing Promotion Marketing Strategy 75

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

CRM 104

CRM Whitepaper Marketing Marketers 104

AWeber

NOVEMBER 22, 2023

There’s a lot to do when starting a coaching business , and you don’t want to spend the majority of your time on marketing. But new marketers often spend so much time promoting their services that they can’t keep up with the workload. A marketing strategy helps you: Position yourself as the best choice for potential clients.

eBook 97

eBook Marketing Plan Influencer Marketing Marketing 97

Hubspot Marketing

JULY 4, 2022

The leads download an ebook, then become an MQL once they start a trial, then an SQL when the sales person follows up with that prospect, an opportunity when they do a trial review call, and a customer when they purchase. But what if they start a trial and then download an ebook? Understand your buyer persona. Software is simple.

eBook 144

eBook CRM Marketing Marketers 144

OnPassive Marketing

MAY 12, 2022

Content marketing creates opportunities for partnerships. Another great benefit of content marketing is that it can help you form valuable alliances with other brands and businesses. This allows you to reach new audiences, promote your business to a broader audience, and ultimately grow your brand and leads.

Content Marketing 126

Content Marketing Whitepaper eBook B2C 126

Hubspot Marketing

JUNE 7, 2022

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. Luckily, content marketing templates can make things easier. Content Marketing Planning Template. Ebook Templates.

Content Marketing 145

Content Marketing eBook Marketing Marketers 145

Duct Tape Marketing

AUGUST 31, 2015

The #1 Key to Killer Promotions written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing. Promotions are everywhere. It seems like whatever you or your business needs, you can find a promotion to receive it. But having a promotion just for the sake of it is pointless.

Promotion 67

Promotion eBook Price Product 67

Hubspot Marketing

NOVEMBER 29, 2023

Understand the steps of building an education marketing strategy, as well as get actionable tips. Table of Contents What is education marketing? Why education marketing is important? Building an Education Marketing Strategy 4 Tips for Education Marketing What is education marketing? Checklists.

Education 88

Education Gen Z eBook Marketing 88

Hubspot Marketing

MAY 9, 2023

AI Prompts for Lead Generation AI Prompts for Drafting Social Media Posts AI Prompts to Create Podcast or Video Content AI Prompts for Content Promotion AI Prompts for Repurposing Outdated Content AI Prompts for Marketers Marketers can use AI for more than one purpose. If you're short on time, jump to the topic you need.

Whitepaper 125

Whitepaper Transform Promotion Marketing 125

Marketing Insider Group

MAY 15, 2023

If you’re a business owner, marketing professional, or digital enthusiast, you already know how important it is to perfect your B2B digital marketing strategy. But why is digital marketing so important? If you’re ready to perfect your B2B digital marketing strategy, you’re in the right place!

Digital Marketing 124

Digital Marketing Whitepaper Marketing Marketers 124

InTouch Marketing

JANUARY 31, 2024

However, failure to understand the different types of marketing is costly. The type of marketing strategy you use for your business depends on a lot of factors, from your target audience to industry dynamics and your individual goals. These methods include print advertising, broadcast advertising and direct mail marketing.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Hubspot Marketing

JANUARY 20, 2023

For more marketing strategies, check out this episode of Marketing Against the Grain. Once you have that information, you can prioritize marketing on TikTok while you figure out Twitter. Similar to the results you get from a Net Promoter Score, you’ll figure out what customers like and don’t like about your web pages.

eBook 135

eBook CRM User-Generated Marketing 135

Rock Content

JANUARY 27, 2021

With tracking, you have access to information about the performance of your marketing strategies. of the companies interviewed had a documented Content Marketing strategy. Unfortunately, this is one of the main mistakes that make marketing analytics unfeasible. Marketing analytics requires organization.

Analytics 105

Analytics Marketing Strategy Marketing Marketers 105

Vertical Response

JUNE 20, 2022

About 87% of B2B content marketers use email to engage their audience. A well-executed email marketing strategy would allow your business to reach more customers, raise brand awareness, and grow at a faster rate. The main goal of email marketing is to get customers to take action. Send Out Transactional Emails.

Whitepaper 78

Whitepaper eBook Shipping Email Marketing 78

Marketing Insider Group

JULY 11, 2023

This could include: Templates Webinars Videos eBooks White papers Image Source: Digital Marketers World But here’s the catch: your customers don’t necessarily need to pay with money. Leverage a paid research report, white paper, or an eBook to collect on your customers’ relationship currency. Hungry for more?

Whitepaper 95

Whitepaper Customer eBook Energy 95