Trade Press Services Newsletter

DECEMBER 1, 2022

One long-form content piece such as a white paper or eBook can be segmented and used in organic social media, email newsletters, infographics, website copy, short articles and blogs—the possibilities are endless. Updating older content is another strategy to refresh existing content without costing money.

Whitepaper 130

Whitepaper Transform PR eBook 130

Bannerflow

APRIL 19, 2022

As a result, organisations across many industries now recognise the importance of a strong and effective digital marketing strategy. Let’s look more closely at the importance of advancing your digital marketing strategies and the core areas of digital marketing to consider for business growth. . Content marketing.

Digital Marketing 52

Digital Marketing Marketing Strategy Whitepaper Influencer Marketing 52

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing 106

Digital Marketing Marketing Strategy B2C Marketing 106

Marketing Insider Group

OCTOBER 18, 2021

Someone later in the stages of the buying process might be looking for confirmation that your brand is indeed the one to choose, and that person might be better convinced by a whitepaper or in-depth case study. Your blog is the foundation of your content marketing strategy. Create videos. Get serious about your blog.

Customer Acquisition 131

Customer Acquisition Content Marketing Customer Whitepaper 131

Marketing Insider Group

FEBRUARY 2, 2021

For example, posting on social media can be virtually free, but paying for Google Ads or investing in a comprehensive content marketing strategy can be pricey. General costs for each digital marketing channel (to compare). If their digital marketing strategies are more successful than yours, go where they are to catch up.

Digital Marketing 108

Digital Marketing Whitepaper User-Generated eBook 108

Marketing Insider Group

JANUARY 19, 2021

With CM, your business can realize exponential growth if you properly execute sound strategies. How to Tell If Your Content Marketing Strategy is Working. Learn how to set your content marketing team up for success and measure your results to see how well your strategies work over time. White papers.

Content Marketing 145

Content Marketing Whitepaper Key Performance Indicator Marketing 145

Hubspot Marketing

JULY 10, 2018

Best of all, we'll show you effective strategies and impressive real-world examples for each. Social Media Marketing Strategies. Social media is now a critical component of B2B marketing. Videos: Did you know 72% of prospects prefer to watch a video than read to learn about a product? Facebook Lead Ad.

User-Generated 131

User-Generated Inbound Marketing Whitepaper Email Marketing 131

Adobe Experience Cloud Blog

JANUARY 3, 2018

In fact, whiteboard videos can also be a part of your broader education-based marketing strategy. The Whiteboard Friday video series by Rand Fishkin and the Moz Team is an excellent example of how to use video marketing to educate B2B target audience and increase brand awareness.

Whitepaper 134

Whitepaper Thought Leadership Education Marketing 134

Marketing Insider Group

DECEMBER 8, 2020

Provide various resources such as eBooks, guides, whitepapers, checklists, tutorials, tools and anything else you can produce that gives value to your audience members. Use familiar language, optimize your email marketing layout, and give them an offer they can’t refuse. Ramp Up Your Video Marketing.

User-Generated 142

User-Generated CRM Marketing Marketers 142

Content Marketing Institute

JUNE 20, 2018

In this Chief Marketer example , the page looks a little busy, but the Q&A stands out and is surrounded by multiple ways for someone to engage with the website: TIP: Plan to incorporate video into the Q&A to expand your content options and include a transcript for viewers to scan and search engines to index. Original research.

Transform 106

Transform B2C SEO Content Marketing 106

Backlinko

MAY 14, 2024

And inform your marketing strategies and product offerings. Google Analytics also helps with market research. And filled out details that would inform our small business marketing strategy. Gyubee also uses video marketing to showcase menu items. Helping to engage its target market.

PR 103

PR Customer loyalty User-Generated Marketing 103