Aspiration Marketing

JULY 4, 2023

In a faster-than-ever-changing world of business and marketing, continuous professional development and upskilling have become indispensable. Adapting to the latest trends and acquiring new skills is paramount to staying competitive. This is where HubSpot Academy has established itself as an invaluable source of knowledge for Marketing, Sales, And Customer Service, going beyond teaching HubSpot Marketing Software itself.

Customer 130

Customer Marketing Marketers Inbound Marketing 130

Practical eCommerce - Marketing

JULY 4, 2023

Integrations with ChatGPT and other AI chatbots are seriously streamlining social media management. The post 5 AI Social Media Tools to Boost Productivity appeared first on Practical Ecommerce.

Product 116

Product eCommerce Management 116

Search Engine Journal

JULY 4, 2023

WordPress vulnerability in plugin with 200,00+ active installations is actively exploited, allowing full site takeover with trivial effort to bypass security filters The post Ultimate Member WordPress Plugin Vulnerability Allows Full Site Takeover appeared first on Search Engine Journal.

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Rock Content

JULY 4, 2023

Meta has released a report on the evolution of data privacy rules in digital environments. Produced in partnership with Deloitte, the study “ A Marketer’s Guide to Privacy-Enhancing Technologies ” provides details on current demands and possible changes related to user privacy. In addition, it provides suggestions on how companies can prepare for the new data sharing and storage policies.

Education 92

Education User-Generated Digital Marketing Management 92

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Direct Mail

Social Media Examiner

JULY 4, 2023

Struggling to keep up with the changes from Instagram? Wondering which updates are important to marketers? In this article, we explore changes to Instagram that matter to marketers. #1: Instagram Content API Expansions Instagram Business accounts have been able to publish content via third-party apps using the Instagram Content API for some time, but Creators […] The post Instagram Updates That Impact Marketers appeared first on Social Media Examiner.

Marketing 91

Marketing Marketers Social Media Marketing 91

Buffer Marketing

JULY 4, 2023

I’ve wanted to work for myself for as long as I can remember. So, fresh out of college, I decided to start my own copywriting business. I kept my marketing simple at first, putting all the work I’ve ever done into a Google doc portfolio and posting the link on Facebook groups whenever someone mentioned they were looking for a copywriter.

Copywriting 89

Copywriting Entertainment Education Analytics 89

Search Engine Journal

JULY 4, 2023

Google Analytics is under scrutiny for GDPR issues. Swedish data protection authority warns companies against use. The post Google Analytics Violates GDPR, Says Swedish Watchdog appeared first on Search Engine Journal.

Analytics 80

Analytics 80

Sachs Marketing Group

JULY 4, 2023

Today, as we gather to celebrate the 4th of July, it’s not only an occasion to enjoy barbecues and fireworks but also a moment to remember and honor the independent spirit that shaped this great nation. Independence is about charting your own course, having the freedom to innovate, and the courage to take risks. It’s about the pursuit of dreams, the embracing of challenges, and the will to stand tall amid adversity.

Digital Marketing 52

Digital Marketing New Technology Product Marketing 52

Six & Flow

JULY 4, 2023

When it comes to driving revenue, every department in a business has an important role to play. However, teams often work in silos, lacking a cohesive plan for how to best utilise their resources and drive growth. This is where Revenue Operations, or RevOps for short, comes in. In this article, we'll take a deep dive into the RevOps model – what it is, how it works, and how it can benefit your business.

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Exposure Ninja

JULY 4, 2023

Struggling with AI marketing? Keeping up with the tools, changes and industry-shattering implications of this technology can be challenging. But let’s face it — AI is having a massive impact on the marketing world, and it’s here to stay. In fact, 80% of marketers believe that AI will revolutionise the industry, so you don’t want to be left behind.

User-Generated 52

User-Generated eBook Marketing Marketers 52

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

Marketing

Six & Flow

JULY 4, 2023

As a mid-size business, you need a Customer Relationship Management (CRM) system that meets your unique needs and helps you succeed. While there are many CRMs available in the market, two of the most popular are HubSpot and Salesforce. While both have their strengths, HubSpot is the better CRM for mid-size businesses. In this article, we'll explore why.

CRM 52

CRM Management Customer Marketing 52

Welcome Software

JULY 4, 2023

I en verden hvor data spiller en stadig viktigere rolle, er det avgjørende å ha tilgang til pålitelige og omfattende data for å ta informerte beslutninger. I denne bloggposten gir vi 2 eksempler på utfordringer vi hører om i markedet og viser hvordan Optimizely Data Platform kan løse disse. Utfordring: Fragmenterte datakilder En av de vanligste utfordringene digital markedsføringsledere står overfor, er å håndtere data fra ulike kilder.

PR 40

PR 40

Search Engine Journal

JULY 4, 2023

The best way to future-proof your business is by staying engaged with AI, pushing the boundaries and trying things. The post How To Build A Future-Proofed SEO Strategy When AI Is Changing SEO appeared first on Search Engine Journal.

SEO 22

SEO 22

Hootsuite

JULY 4, 2023

Social media archiving for government is a critical component of compliance planning. Social channels are a forum for communicating with constituents and the general public. They are subject to open records and First Amendment laws, just like any other public communication. Content posted on government social media pages is, by default, publically accessible.

Law 17

Law Communications Management Social Media Marketing 17

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Search Engine Journal

JULY 4, 2023

Twitter's search visibility on Google fell by 32% in a single day, according to Sistrix, following actions taken by CEO Elon Musk. The post Twitter’s Google Rankings Plummet Following Actions By Elon Musk appeared first on Search Engine Journal.

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