Sat.Jan 21, 2023

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5 Consumer Expectations For Brands Engaging In Inclusive Marketing In 2023

CMO Network

Marginalized consumers want brands to prove they are worthy of their attention and dollars.

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Weekend Favs January 21

Duct Tape Marketing

Weekend Favs January 21 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took on the road.

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3 Curated Content Examples You Can Learn From

Neil Patel

Almost every organization has a blog or some type of content production regimen, but what if you don’t have the time or resources to produce all of that content yourself? That’s where curated content comes in. Curated content is the process of finding and sharing relevant and valuable content from other sources. It can be used to supplement your own original content, or it can be published as standalone pieces.

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This day in search marketing history: January 22

Search Engine Land

Google deduplicates featured snippets In 2020, Google rolled out a global change to featured snippets that resulted in any URL only appearing once on the first page of search results, instead of twice. Google said there would be no change to its overall set of web search results. There would still be 10 unique listings, as before. It’s just that Google would be deduplicating and no longer show any of those listings twice.

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A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse

Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,