Calvyn Lee Blog

DECEMBER 10, 2023

Have you heard of the marketing mix, also known as the four Ps of marketing? This framework is a foundational model for developing a sound marketing strategy. Just like the legs of a chair, if any of the four Ps are poorly executed, your entire marketing strategy can collapse. What makes my product unique?

Marketing Mix 130

Marketing Mix Price Promotion Education 130

Calvyn Lee Blog

DECEMBER 4, 2023

Evaluate data to see what’s working and not working in your marketing mix. Study Competitors’ Marketing Research how leading competitors market their businesses. Doing everything solo takes major time and self-education but costs little. Create an Implementation Plan A plan without execution goes nowhere.

Marketing Plan 130

Marketing Plan eCommerce Price Marketing 130

Rock Content

MAY 1, 2024

Promotion Promotion is the portion of your marketing campaign responsible for introducing new consumers to your brand in the hopes that they’ll like what they see enough to become customers at some point. You can educate, you can inform, you can help, and you can entertain.

Finance 52

Finance Price Marketing Marketers 52

Search Engine Land

FEBRUARY 16, 2023

Do you have educational content about your industry? Get the daily newsletter search marketers rely on. Let's look at it before we dive into each team's responsibilities: Market research is at the start and also a wonderful example. Do “ people also ask ” for it on Google already? SUBSCRIBE See terms.

SEO 101

SEO PR Key Performance Indicator Communications 101

Marketing Insider Group

NOVEMBER 18, 2020

Acquire Digital Marketing and Technology Competencies. Have a Formal Marketing Plan. In a significant and encouraging shift from the data released in our B2B Marketing Mix Report , more B2B teams are using formal plans to guide their branding and marketing. Experiment with short and highly educational videos.

Marketing Strategy 141

Marketing Strategy Finance Marketing Marketers 141

Hubspot Marketing

AUGUST 21, 2023

However, be patient with your business' SWOT analysis; you'll write most of it as you conduct your market research and create your strategy. Customer Analysis In this part of the marketing plan outline, you get plenty of space to share all the data you collected during your market research.

Marketing Plan 98

Marketing Plan Marketing Marketers Social Media Marketing 98

Hubspot Marketing

APRIL 21, 2022

The strongest buyer personas are based on market research as well as on insights you gather from your actual customer base (through surveys, interviews, etc.). It has the feature to draw and insert different types of diagrams into documents, which can be translated into a content map to align your marketing mix with your goals.

Price 145

Price CRM Marketing Marketers 145