Duct Tape Marketing

NOVEMBER 10, 2022

Prior to that, she was the Chief Marketing Officer at Legal Zoom. Laura has held leadership roles in product and operations with leading e-commerce companies, such as the NFL and Napster. Key Takeaway: Email marketing is still as relevant as ever. But as marketing evolves, your approach to it needs to, too.

Email Marketing 94

Email Marketing CMO Non-Profit Marketing 94

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. 46% of millennials rely on social media when making purchase online.

Social Media Marketing 111

Social Media Marketing User-Generated Millennials Promotion 111

Marketing Insider Group

MAY 11, 2020

While companies have relied on traditional marketing strategies for decades, some are still wondering, what is content marketing really? Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. This is in contrast to traditional marketing.

Content Marketing 66

Content Marketing Thought Leadership eCommerce Marketing 66

Marketing Insider Group

FEBRUARY 5, 2024

Ahrefs) In the US, 53% of people research products using search engines before making a purchase. Wyzowl) 72% of customers would rather watch a video than read about a product (Gitnux) Image Source: Gitnux Websites with video content are 53x more likely to rank on page one of Google SERPs. Search Engine Journal) Google drives 59.2%

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Rock Content

MARCH 4, 2020

Regardless of the type of audience you want to reach and how niche your product may be, you can easily find the public that you want. Why your company needs Digital Marketing. Not all the people that have told you that Digital Marketing is the greatest thing since sliced bread are wrong.

Digital Marketing 52

Digital Marketing B2C Marketing Marketers 52

Sprout Social

OCTOBER 17, 2016

Captured the attention of millennials on Twitter with its #watchthestove mixtape campaign. 91% of millennials are on Facebook. Resource Your Go-To-Guide for Facebook Marketing Target Organic Posts Most marketers are aware of Facebook's great ad targeting, but did you know you can also target your organic posts as well?

Social Media Marketing 111

Social Media Marketing User-Generated Marketing Marketers 111

Marketing Insider Group

JULY 1, 2020

It becomes easier to achieve your marketing goals with future content because you already have a foundation in place – a vast content library of written, visual, and experiential content, all designed to resonate with your target buyers. This is in contrast to traditional marketing. Live@Cisco Facebook videos. image source.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Marketing 145