SocialPilot

FEBRUARY 9, 2024

Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Email Marketing + Dela Quist Jeanne Jennings Jordie Van Rijn Elliot Ross Skip Fidura Chad S.

Digital Marketing

Marketing Insider Group

SEPTEMBER 14, 2020

The percentage of Americans aged 18 and up have purchased a car that contains an in-dash info and entertainment system. Audio and Podcast Marketing Statistics. This may be why the State of Inbound report revealed that 11% of marketers plan to start their own podcast program. Video Marketing Statistics.

Digital Marketing

Rock Content

JANUARY 18, 2021

Video Marketing. Following the trend of visual content, video marketing is expanding even more. In a study specifically aimed at the use of the strategy, HubSpot revealed that, among marketers who currently use video, 95% intend to increase their investment in the coming months. Interactive Videos.

Market Trends

Customers.ai

FEBRUARY 6, 2024

When you market to the top of the funnel, your objective is awareness. Content that’s educational or entertaining without being overly detailed or salesy usually works best to increase awareness of brands, products, and services. What are the parts of a marketing funnel? What channels are used in top of funnel marketing?

Marketing

Sachs Marketing Group

DECEMBER 1, 2023

Once identified, create a consistent posting schedule with content that resonates with your audience – be it educational, entertaining, or inspirational. Email Marketing Email marketing remains a powerful tool for small businesses in 2024, offering a direct line of communication with customers and prospects.

Key Performance Indicator

Adobe Experience Cloud Blog

OCTOBER 7, 2011

It’s about story telling and giving people interesting, entertaining and useful information’. Video marketing is on the up – video embedded email marketing increases click-thru rate by as much as 90%, and video can increase incremental buying by as much as 20-30% over other advertising formats.

Transform

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Use your data and analytics as your north star.

Customer Acquisition

Digital Marketer

NOVEMBER 17, 2022

Furthermore, a recent Statista analysis predicts that digital video viewership will reach 3.48 If you are a brand that is looking to establish a digital presence on the internet, then using video marketing will yield the required results. Twitter is used in the marketing strategy of 65% of marketers.

Digital Marketing

Vertical Response

JUNE 23, 2024

For instance, video marketing remains a potent method to attract the attention of various target audiences. Platforms like YouTube allow companies to connect with their target audiences through entertaining or educational content, which has proven successful in acquiring many customers.

Gen Z

Digital Marketer

NOVEMBER 26, 2022

Email Marketing. Emails sent to a list of subscribers with the sole purpose of marketing something – although great email campaigns should also add a lot of value and focus on building rapport with the list. Promotional Videos & Video Sales Letters. VIDEO IS THE FUTURE! Blog Posts.

Copywriting

Vertical Response

MARCH 22, 2024

This involves implementing strategies to drive traffic to your website through various channels like: influencer marketing social media SEO email marketing Remember, online businesses can operate 24/7. Digital Marketing Mastery In this digital era, marketing has gone beyond traditional billboards and TV ads.

Affiliate Marketing

Rock Content

MAY 2, 2024

Mailchimp Mailchimp, a popular platform for email marketing , has a brand voice that is amusing and informal. This combination, along with clever video marketing, helped to make the brand stand out and become a household name once again. This might seem like it doesn’t fit with their SaaS platform.

Branding

Rock Content

JUNE 27, 2023

Email Marketing Even being invented in the 1970s, email is still one of the most prominent and used communication channels on the planet. So it is no surprise that Email Marketing is great for businesses. Choose the appropriate platforms to share your videos, such as YouTube, social media channels, or your website.

Marketing Strategy

Exposure Ninja

JULY 5, 2023

It’s no secret that people love watching videos, whether it’s cute cats, epic fails, or mouthwatering recipes. Video marketing is a game-changer for businesses, and here’s why. First off, video marketing is like a superpower for grabbing attention. For B2B marketing strategies, videos are the bomb.

Marketing Strategy

Duct Tape Marketing

JANUARY 28, 2020

John Jantsch: You know, video marketing or video in marketing has been pretty hot for, I don’t know, let’s say the last five years at least. Is my video good enough? Ethan Beute: Before you can record a new video, you can schedule it and a variety of other things there. Am I good enough?”

Real Estate

Marketing Insider Group

DECEMBER 8, 2020

When you publish valuable content that informs, educates, and entertains your target audience, you earn their loyalty. Whatever you choose to produce, make sure that it’s actually useful in the form of education, problem solving or entertainment. Ramp Up Your Video Marketing. Maximize Marketing Automation.

User-Generated

Lusha

NOVEMBER 15, 2021

Video marketing is your ticket to some of the highest engagement and conversion rates you’ll probably ever see. According to Explain Ninja , when a person watches a video, they consume 95% of the message—compared to a dismal 10% when reading. Many marketers may throw in the towel and just believe video marketing is not for them.

Video Marketing

Rock Content

MAY 5, 2020

Content Marketing may be used according to various objectives. But the most common is converting visitors to leads, who will be more qualified if you use content allied to other strategies, such as email marketing. Email marketing. Video Marketing. SEO (Search Engine Optimization).

Digital Marketing

Hubspot Marketing

OCTOBER 10, 2019

In another example, ahead of the 2019 Emmy Awards, I wrote a post that highlighted takeaways video marketers could gain from Emmy nominated commercials. Recently, I wrote a series of posts that covered the rise of TikTok , a quirky one-year old social media app that's been highly discussed in the news for its quick-growing user base.

Law