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How Content Audits Help The HubSpot Blog Age Backwards — A Peek Into Our Process

Hubspot Marketing

(We’ve since evolved into what is now the EN Blog Strategy team.) Image Source While we are fortunate to have a high domain authority and drive millions of visits per month, having a blog of this size does not come without challenges. Filter the Post language column for EN posts only. Select File format and click Export.

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High-Performing Social Media Content Strategy (2025)

SocialPilot

Before we break it down step by step, here’s a quick snapshot of what a winning content strategy actually looks like in 2025: At a Glance: What Makes a Social Media Content Strategy Work in 2025? It’s structured – Not “what should we post today?” It’s format-flexible – Reels, TikToks, carousels, memes—what works gets posted.

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Improving Your Organic Position On Google: A How-To Guide For Small Businesses

Hubspot Marketing

only 49% of small businesses invest in search engine optimization (SEO ). That means more than half of them are leaving traffic, customers, and revenue on the table by not improving their organic position on Google. This is why it's important to improve your organic position on Google with SEO. In the U.S.,

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How Media Leaders Will Make AI Work in 2024, from HubSpot’s VP of Media

Hubspot Marketing

Jonathan’s a badass innovator who's led marketing and audience growth for a long list of cool media organizations, from Complex Networks and National Geographic to Vox Media and VICE. Source: Google Trends, six-month rolling average He’s onto something. So naturally I was curious where he sees the media business going in 2024.

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Hreflang: A Beginner’s Guide to Targeting Languages and Regions

Neil Patel

Tapping into new audiences is an incredibly effective way to grow your website traffic. Some of the translated pages would likely be similar to the content on your existing pages, leaving you at risk for being penalized by search engines for duplicate content. What Is the Hreflang Tag? Why Are Hreflang Tags Important?

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How to structure people operations to scale SEO success

Search Engine Land

Instead, what takes so long is the operations behind SEO and the process of aligning everyone. People tend to disagree on what content is produced, how much content needs to be produced, who gets a say in editing, etc., So that means content go-live and regular technical SEO updates happening efficiently is an absolute must.

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Programmatic SEO — Getting It Right

Hubspot Marketing

Table of Contents What is programmatic SEO? How to Do Programmatic SEO Programmatic SEO Examples 5 Tips for Building Your SEO Strategy with Programmatic SEO What is programmatic SEO? Indig says product-led SEO involves a company that exposes a part of its inventory to drive organic traffic. He says confusion makes sense.

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