Entertainment Gen Z Place Video Marketing 
Hubspot Marketing
DECEMBER 11, 2019
In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups.
Hubspot Marketing
DECEMBER 28, 2023
91% of people want to see more video marketing efforts from brands — but knowing where to start can be intimidating. We’re sharing 22 video marketing examples and advertisements from the past two years to help inspire you. Expect impactful stories from real people, quirky TikTok clips, interactive video ads, and more.
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Calvyn Lee Blog
JANUARY 28, 2023
Still, as it continued to attract users and became the de facto search engine of Gen-Z, TikTok spent the last year strategically courting advertisers with new tools and integrations. Barring any huge hiccups, by the end of 2023, the platform’s relationship with marketers will have hit a new groove.
Spiralytics
NOVEMBER 14, 2023
Marketers must delve deep into the intricacies of the Gen Alpha mindset to effectively engage with this emerging demographic. What is Generation Alpha? Generation Alpha is the cohort born from 2010 to 2025 , succeeding Generation Z. Generation Alpha is doing the same for their parents’ purchasing decisions.
Bannerflow
FEBRUARY 3, 2023
If a picture is worth a thousand words, then a video is the key to next-level website traffic. Video advertising provides an unrivaled platform for short-form storytelling that connects to your audience more deeply. Not only does it provide entertainment and value, but video also boosts brand loyalty and conversions.
Digital Marketer
SEPTEMBER 6, 2022
Tiktok users are primarily youngsters, Gen Z, and a sizable number of Millenials here, too, like me. However, some baby boomers are finding a place in the video-making app. From an easy tutorial, how-tos, simple hacks, and tips are all displayed in an entertaining short video. Their goals and values.
Hubspot Marketing
MAY 16, 2023
Professional Uses If you’re a small business, like a restaurant, a platform like Facebook could be a great place to start your social strategy. A Twitter account could be helpful to companies in a wide spectrum of industries, from entertainment to e-commerce. When it comes to long-form video, YouTube is one of the leading platforms.
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