Hubspot Marketing

NOVEMBER 15, 2024

Digital marketing like SEO, email, and social media. Experiential and event marketing. Internal marketing to employees. How to Apply a Holistic Marketing Approach Whether you’re a one-person marketing team or run marketing for a global enterprise, you can benefit from adopting a more holistic approach.

CMO 124

CMO Traditional Marketing Communications Marketing 124

Martech

JANUARY 7, 2025

Data analytics and reporting: Utilize data analytics tools to track and measure event performance metrics, such as attendee engagement, lead generation, and ROI, providing actionable insights for future events. Automation of marketing campaigns: Develop and execute automated marketing campaigns (e.g.,

Key Performance Indicator 108

Key Performance Indicator Logistics Marketing Marketers 108

Vertical Response

APRIL 12, 2024

Digital marketing revolutionizes customer engagement through social media and SEO, expands global reach, and enhances customer interactions, while content marketing helps in conveying brand stories and fosters loyalty. Moreover, event marketing adds an element of excitement to the marketing mix.

Marketing Strategy 74

Marketing Strategy Branding Market Segmentation Marketing Mix 74

Lusha

APRIL 18, 2021

SAP is an enterprise resource planning software that helps multinational corporations run their HR, inventory management, and supply chain. . but SAP failed to deliver personalized marketing experiences to them. Case study #3 : Thomson Reuters’ event marketing strategy that achieved a 95% win rate. Major fail!

Whitepaper 52

Whitepaper CRM Marketing Marketers 52