Hubspot Marketing

AUGUST 29, 2024

In the early days of the internet, outbound marketing tactics like billboards and direct mail were the go-to approach. Then came Google and social media, giving rise to inbound marketing platforms like HubSpot. So how do you pivot your marketing strategy? Here’s why — and how you can get started today.

Gen Z 118

Gen Z Transform Direct Mail Outbound Marketing 118

Hubspot Marketing

JANUARY 22, 2025

But how do you do that especially in a saturated market like 2025? To be honest, while I recognize times are tough, Im still an old-school inbound marketing purist at heart. Lets go over what organic marketing is, how it compares to paid alternatives, and how to create your strategy. Its a win-win.

Gen Z 117

Gen Z Social Media Marketing User-Generated Inbound Marketing 117

Hubspot Marketing

SEPTEMBER 26, 2023

Marketing plans provide a framework to funnel customers from awareness to decision to purchase. When it comes to software-as-a-service (SaaS) offerings, these plans must account for the recurring nature of SaaS solutions. Table of Contents What is a SaaS marketing plan? SaaS plans prioritize revenue over time.

Marketing Plan 115

Marketing Plan Gen Z User-Generated Price 115

Hubspot Marketing

MAY 13, 2020

To help you get started, marketing software like HubSpot's Marketing Hub can make this a seamless process. Plus, if you implement this strategy, you'll diversify your content marketing plan. Either way, this can improve your online presence and reputation for free and help your team make product and marketing decisions.

Gen Z 144

Gen Z User-Generated Inbound Marketing Marketers 144

Hubspot Marketing

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. DemandMetric ).

Gen Z 145

Gen Z Millennials Inbound Marketing Entertainment 145

Hubspot Marketing

SEPTEMBER 11, 2023

After combing through major reports on inbound marketing, content marketing, social media, and online behavior, as well as gathering our own data, we’ve compiled the top visual content marketing statistics for marketers to reflect on. 80% of marketers held live events in 2022.

Content Marketing 120

Content Marketing Gen Z Health Inbound Marketing 120

Lynton Web

JANUARY 29, 2024

Marketers report they get the most ROI from video marketing on Facebook, Instagram, YouTube, and TikTok. Fifty-six percent of marketers plan to increase their investment in TikTok this year, which is the most out of all the social platforms. With social media being the No.

Market Trends 59

Market Trends Gen Z Millennials Marketers 59