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Reddit trends: A marketer’s guide to untapped potential

Sprout Social

But Reddits role in the modern marketing mix has shifted. Brands can use social listening for anonymous sentiment mining to elevate their market research. Sprouts Social Listening enables brands to analyze Reddit trends for market insights so they can use the info to more effectively engage with their target audience.

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What Is FOMO? Understanding the Fear of Missing Out

Vertical Response

People often feel compelled to check their social media accounts due to a persistent anxiety about missing out on interactions or events, which can lead to negative mental health outcomes. Tools and Techniques for Measuring FOMO Measuring the effectiveness of FOMO-driven marketing strategies requires robust tools and techniques.

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10-Step Guide to Building a Concrete Marketing Plan

Calvyn Lee Blog

Evaluate data to see what’s working and not working in your marketing mix. Study Competitors’ Marketing Research how leading competitors market their businesses. Build one or more customer avatars outlining the demographics, challenges, goals, and values of each target market.

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Content Marketer of the Year Shares the REI Story

Content Marketing Institute

HANDPICKED RELATED CONTENT: 5 Steps to Strategically Reboot Your Brand’s Content Marketing. Mix and match content types, formats, and levels. HANDPICKED RELATED CONTENT: How Content Influences the Purchasing Process: Tips for Content Marketers [Research]. The initiative grew out of a survey REI commissioned in early 2017.