Adobe Experience Cloud Blog
DECEMBER 4, 2018
What does product marketing do? Having built and led worldwide product marketing teams for over a decade, the question I most often got from employees across the business was, “what is it your team does again?”. The best description I’ve seen of product marketing’s value to a business comes from Google.
Search Engine Land
JANUARY 10, 2024
Gain insight into potential strategic moves, new products, markets, audiences and pivots. A strategy refresh is a great time to consider the SEO technical health in general, looking at what stands out as opportunities to tackle this year. Benchmark this against some of the core competitors so you have a baseline.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Hubspot Marketing
JANUARY 7, 2024
Product Marketing Product marketing is all about setting the tone for how, where, when, and why a company promotes its products and services. Product marketers are typically assigned to one product or product line. They act as chief advocate and strategist for that product.
Content Marketing Institute
AUGUST 28, 2018
In particular, corporate blogs that are nothing more than a self-promotional PR channel seem to be all too common. Ali Wert , content marketing manager, Frontline Education. Corporate blogs that are nothing more than self-promotional PR are all too common, says @allisonwert. CMWorld Click To Tweet. Stop focusing on competitors.
Set Up
MARCH 29, 2022
Eventually, I joined a PR agency. I joined Three Five Two to run Growth Marketing. Growth marketing accelerates learnings in pursuit of product-market fit through rapid test-and-learn experimentation. Take care of yourself and your mental health. Q6: What emerging marketing trend excites you?
Litmus
DECEMBER 18, 2023
The overall health of the business The second most frequently used determining factor of email budget is the business’s overall health, with a little more than a third of the votes. Kristin Naragon, Director of Product Marketing at Adobe Campaign , agrees that email needs to de-silo.
Litmus
OCTOBER 31, 2018
This involves regular 1:1s and coaching with my direct reports, code reviews with scrum teams, planning with stakeholders from Product, Marketing, Sales & Finance, interviewing candidates if we have open engineering roles, and contributing to our code base where it can improve developer experience & overall quality of life.
Expert insights. Personalized for you.
133 
Let's personalize your content