Buffer Marketing

JANUARY 3, 2023

To help us answer our questions, we spoke to Hien Mai, from the LinkedIn Product Marketing team. This could mean asking advice about carving a different career path for yourself, firing your imposter syndrome, recognizing important milestones, taking time for your mental health, or reflecting on what work-life balance means to you.

Health 131

Health Place Product Marketing Product 131

Adobe Experience Cloud Blog

APRIL 25, 2018

We have received hundreds of nominations so far and are excited to announce the first 25 members of the Fearless 50 , to be honored at next week’s Marketing Nation Summit in San Francisco: Alisa Baum, Sr. Director, Product Marketing, GridGain. Andy Caron, Director of Inbound Marketing and Automation, Telnyx.

CMO 134

CMO Inbound Marketing Health Thought Leadership 134

Hubspot Marketing

APRIL 2, 2024

growth from April to June in 2019 and a 7.11% loss during the same time in 2021; Education and Health Services -- which saw 17.52% growth in 2019, but a 2.7% In many cases, a no-meeting Friday or work from home Friday can increase salespeople productivity."

Manufacturing 99

Manufacturing Communications Health Analytics 99

Hubspot Marketing

JANUARY 20, 2020

Burnout is so common that the World Health Organization now classifies it as a legitimate health condition. This has proven to be beneficial to Lisa Edwards, a product marketing manager who logs many of her pleasant work moments in one folder -- which she aptly calls her "Smile File.".

Energy 117

Energy Health Millennials Marketing 117

Marketing Insider Group

JULY 3, 2023

The newsletter and network also help readers discover sources for funding and product market fit. The content is a treasure trove for B2B marketers looking for current trending topics and pain points for business leaders. For example, the site outlined a two-hour health podcast in 1,800 words.

Health 109

Health Place Marketing Plan Content Marketing 109

Martech

MARCH 1, 2024

Any dissatisfaction in product, service or overall experience creates an unbridgeable gap in retention efforts. So, the first step in crafting a retention plan is to ensure that the product is robust and competitive and all facets of product marketing are in place.

Gen Z 124

Gen Z Pharmaceutical Customer Acquisition Marketing 124

Ariyh

NOVEMBER 13, 2023

Out of everything I could do, I identified 3 priorities: Give myself space to build new Ariyh products Find some financing to accelerate Ariyh’s growth Don’t stress myself out, take care of my mental health And I’m glad I started working on them in January 2023.

Finance 52

Finance Health eCommerce Price 52

Search Engine Land

JANUARY 10, 2024

Gain insight into potential strategic moves, new products, markets, audiences and pivots. A strategy refresh is a great time to consider the SEO technical health in general, looking at what stands out as opportunities to tackle this year. This makes working as an SEO less stressful.

SEO 135

SEO PR Customer Journey Health 135

Rock Content

APRIL 24, 2023

Content marketing plays an integral role in lead generation, branding, and product marketing. It’s no wonder so many business owners, marketers, and brand owners pay top dollar to outsource their content creation. This marketplace thoroughly screens all writers and has niche experts.

Place 78

Place Whitepaper Finance Price 78

Adobe Experience Cloud Blog

MARCH 30, 2018

Customer success marketing, similar to WOMM, is sometimes referred to as customer marketing , retention marketing, or advocate marketing. Customer success marketing is the intersection of product, marketing, and customer success teams. Customer experience shouldn’t stop at the sale.

Customer 134

Customer Transform Thought Leadership Health 134

Hubspot Marketing

DECEMBER 28, 2023

Another wonderful touch is how the ad prioritizes narrative over product placement. There’s a clear call to action at the end, but Reebok keeps its product placements subtle throughout. Ceragon: Product Marketing Video campaign by Penguin Strategies You know the age-old story.

Video Marketing 105

Video Marketing Advertising Advertisers Entertainment 105

Martech

OCTOBER 4, 2021

With limited resources, marketers need every edge they can get, including psychology, to get customers closer to purchase. The first psychological insight to put into practice is brand awareness amid all this digital noise and clutter, said Megan Sangha, Senior Product Marketing Manager for Wrike in her presentation at MarTech.

CRM 98

CRM Health Customer Journey Performance Marketing 98

Adobe Experience Cloud Blog

APRIL 25, 2018

To increase productivity (and show your colleagues respect), make sure your sales team is familiar with the different roles and responsibilities of the marketing team. Do the same for your marketing team. Unifying under a shared vision of what “success” really means assures that each team achieves it.

Health 134

Health Thought Leadership Marketing Marketers 134

Sprout Social

MARCH 7, 2024

For example, if you notice gaps in your competitor’s offering, messaging or positioning, you can devise strategies to differentiate yourself by marketing and selling your unique value more effectively. By anchoring your strategies on data-driven insights, you can better defend your market and meet customer needs.

Price 91

Price Market Segmentation SEO Market Research 91

Hubspot Marketing

NOVEMBER 12, 2020

These eleven questions are intended to help you understand the demand for a new product or service. These questions will uncover buying habits for a product like the one you're envisioning and whether there's true product-market fit. What is/was your first reaction to the product? How would you pronounce this?

Market Research 141

Market Research Food Health Product 141

Hubspot Marketing

MAY 30, 2022

If you want to avoid a mess at the end of the month or quarter, take a look at this collection of 8 marketing budget templates designed to help you better organize your marketing spend. It will also ensure the health of your inbound marketing strategy. You won’t have to sort through these numbers on your own.

Key Performance Indicator 145

Key Performance Indicator Marketing Marketers SEO 145

Hubspot Marketing

OCTOBER 29, 2020

Panera has successfully cornered the “health-conscious” and “ climate-conscious ” segment of the fast casual dining industry. With countless fast casual restaurants on the map, it’s hard to decide where to eat when you’re in the mood for a quick meal, But, for some reason, Panera Bread always comes to mind (at least for me). Not entirely.

Food 137

Food Non-Profit Marketing Marketers 137

Litmus

OCTOBER 26, 2022

Reminder: not everyone speaks marketing technology (or martech). Martech language is not universal,” says Alicia Garside (Digital Marketing Production Manager, TELUS Health ). Email makes all of your marketing better. How to Speak “Martech” to Everyone. Focus on tailoring your information to your audience.”.

CRM 93

CRM Email Marketing Finance CMO 93

Neil Patel

MARCH 1, 2021

Consulting productized services are offered by several companies, including the two below: Ethercycle is a productized e-commerce consultancy offering to design and optimize Shopify stores for clients for flat rates. Marketing/B2B Solutions.

Product 141

Product Price Copywriting B2C 141

Neil Patel

NOVEMBER 4, 2020

For example, account health, shipping performance, product deactivation, intellectual property violations, and several others all have an impact on how you market your store and products on Amazon. First, it’s a reminder that the top agencies have a core Amazon marketing service. A diverse team of experts.

Shoppers 139

Shoppers Transform Marketing Marketers 139

Hubspot Marketing

AUGUST 25, 2022

Even if you have the most exciting campaign or best product-market fit, consumers will lose interest if your messaging or content doesn’t captivate them. Create content for your campaign. Once you’ve decided on the medium and campaign type, it’s time to create compelling content.

Influencer Marketing 145

Influencer Marketing Marketing Strategy Marketing Marketers 145

Duct Tape Marketing

AUGUST 23, 2023

It's funny because for a founder, no matter how good the financial outcome, leaving a company you started that you sacrificed your family for is like fraught with mental health issues. I was the face of this company, became overweight, became insufferable, and the Peloton community is what saved me and brought my mental health to stability.

Energy 53

Energy Whitepaper Health Transform 53

Duct Tape Marketing

MAY 8, 2024

In a lot of ways, really good marketers like yourself are actually going to be more necessary, I think in a lot of ways. Gusto does it all, and you want more time tracking health insurance, 401k, onboarding, commuter benefits, offer letters, access to HR experts. I Alan (08:15): Totally agree.

Transform 71

Transform Entertainment Place CRM 71

Neil Patel

FEBRUARY 13, 2023

This knowledge can help drive marketing efforts in the right direction by increasing: Brand awareness Business growth opportunities Potential leads Business health For an example of trends you should concentrate on, let’s look at digital vs. in-person buying habits: Long gone are the days when people buy most products in physical stores.

Marketing 84

Marketing Marketers B2C Price 84

Neil Patel

OCTOBER 24, 2020

Activities in this segment vary from advisory services to hands-on implementation support for primary functions (sales, production, marketing, etc.) On the other hand, consultancies are more focused at the strategic level, which involves building brands for long-term health and commoditizing strategy execution.

Real Estate 132

Real Estate Price Advertising Advertisers 132

Adobe Experience Cloud Blog

NOVEMBER 9, 2018

But with the proper set up and process you can get this type of insight to create the optimal plan for your digital child’s health. From this insight, I see that the issue is product-market fit. Unfortunately, this platform does not exist—though I’m sure many parents would pay millions to have these insights.

User-Generated 132

User-Generated Analytics Thought Leadership Price 132

Set Up

MARCH 29, 2022

I joined Three Five Two to run Growth Marketing. Growth marketing accelerates learnings in pursuit of product-market fit through rapid test-and-learn experimentation. I had used many growth marketing methodologies in my startup life, but I’d never seen it done like Three Five Two’s strategy. And take time off!

Law 52

Law Thought Leadership Marketing Marketers 52

Moz

NOVEMBER 12, 2018

Posted by tomcasano If your goal is to grow your organic traffic, you have to think about SEO in terms of “product/market fit.” Keyword research is the “market” (what users are actually searching for) and content is the “product” (what users are consuming). The “fit” is optimization. It’s magical.

User-Generated 58

User-Generated Health SEO Product Marketing 58

Hubspot Marketing

DECEMBER 11, 2019

Research shows that Gen Z deals with far more body image, mental health, and cyberbullying issues than any other age group has in the past. If you're not on one of these platforms, but still want to gain brand awareness there, consider sponsoring an influencer who knows the audience and create content that discusses your product.

Gen Z 145

Gen Z Millennials Finance Education 145

Content Marketing Institute

AUGUST 28, 2018

I see companies trying so hard to get their message across, which often results in spewing product marketing jargon in a one-dimensional outburst of features and benefits. We are not marketing “at” people, we are having a conversation with them and trying to teach them. Stop focusing on competitors.

Content Marketing 109

Content Marketing Thought Leadership Marketing Marketers 109

Adobe Experience Cloud Blog

APRIL 25, 2017

Antonio Lucio, CMO of Visa, measures reach/recall, usage lift, and brand health. Product Innovation. Cheryl Chavez, GVP Product Management, Marketo, and Matt Zilli, VP Product Marketing, Marketo, closed out Monday’s exciting sessions, drawing cheers from a packed room of marketers as they unveiled Marketo’s exciting new innovations: 1.

CMO 113

CMO Thought Leadership Marketing Marketers 113

Buffer Marketing

JANUARY 31, 2023

Phil , Buffer’s Senior Product Marketer, just wrote a blog post on how one of our users, Dave, increased his newsletter traffic by 2.5x just by using Buffer to schedule his social media posts. Learn how he was able to grow his newsletter here.

Entertainment 24

Entertainment Promotion Advertising Advertisers 24

Hubspot Marketing

DECEMBER 17, 2020

The marketing images of dogs sleeping or lounging on Orvis beds is enough to inspire a nap. They’ve made their site a resource for dog health and behavior topics. Product category: Bedding. The bed linens product category is grouped under ‘home textiles’ together with curtains, quilts, pillows, and towels. Image source.

Product 138

Product Transform Fashion Retail 138

Litmus

DECEMBER 18, 2023

The overall health of the business The second most frequently used determining factor of email budget is the business’s overall health, with a little more than a third of the votes. Kristin Naragon, Director of Product Marketing at Adobe Campaign , agrees that email needs to de-silo.

Email Marketing 105

Email Marketing Transform Health Marketing 105

Hubspot Marketing

DECEMBER 28, 2023

Some workers choose remote work to help meet their physical needs, mental health needs, or family demands. Alec Biedrzycki , product marketer at AirTable, says, “I remove all social networks from my toolbar bookmarks. Other remote workers make this choice to increase freedom and flexibility.

Energy 103

Energy Food Entertainment Logistics 103

Litmus

DECEMBER 15, 2021

Jaina Mistry, Senior Manager of Email Marketing at Litmus. Cynthia Price, VP of Marketing at Litmus. Jess Materna, Director of Product Marketing at Litmus. Lily Worth, Email Design and Production at Litmus. Health Via Modern Nutrition). Best Agency Email : DAU Relationship Marketing.

B2C 96

B2C Food Email Marketing Health 96

Martech

MARCH 15, 2022

In marketing terms, your “antithesis” is your customer’s pain point. This is the core of your entire product-market fit, viewed at a subatomic level. That’s because no matter how amazing your product is, if it doesn’t resonate with your audience, you’ll be dead in the water. Your “thesis” is your solution to that problem.

Branding 143

Branding Transform Customer Acquisition Customer 143