article thumbnail

12 Higher Education Marketing Trends of 2023

Hubspot Marketing

Marketing trends come and go at a rapid speed, and higher education isn't immune to these shifts. Here are the top 12 higher education marketing trends of 2023. Here are the top 12 higher education marketing trends of 2023. Personalized content is not just preferred; it's expected.

article thumbnail

2023’s Digital Marketing Trends for Small Business

Digital Marketer

With the existing and new digital marketing trends in 2023, you can prepare yourself to take your business to phenomenal heights. Exploring 7 Effective Digital Marketing Trends in 2023. Influencer Marketing Continues to Gain Popularity. Email Marketing Nevers Falls Out of Fashion. GET CERTIFIED.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Insights and Innovations from the 2024 State of Marketing Report

Rock Content

The State of Marketing Report is a collaboration between Rock Content, HubSpot, Litmus, and Search Engine Journal. We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. Influencer marketing is now a cornerstone of modern marketing strategies.

article thumbnail

11 Recommendations for Marketers in 2024 [New Data]

Hubspot Marketing

Partner with micro-influencers. Nearly 90% of influencer marketers say influencer marketing was effective for their company in 2023. The standout change in influencer marketing these past few years is that marketers find the most success with micro-influencers with 10,000 - 100,000 followers.

article thumbnail

What Is Demand Generation? [FAQs]

Hubspot Marketing

Influencer Marketing: Brand awareness or product launch campaigns with relevant influencers in your niche. Email Marketing: Newsletters, content promo, nurture sequences and event invites. Intent Data Providers – Bombora, 6Sense, DemandBase, etc.

article thumbnail

17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2022. While technologies such as AI and data-driven marketing continue to grow, the overarching focus will be on people, not technology.

article thumbnail

5 Trends for the Future of Marketing in 2020 and Beyond

Marketing Insider Group

So let’s check out these 5 trends for the future of marketing in 2020. Generation Z Will Influence Marketing More than Millennials. The marketing industry has been obsessed with Millennials for the past two decades. million for the previous “generation x”. Summing Up.