Law New Technology Transform User-Generated 
Businesses Grow
DECEMBER 8, 2022
I experiment with every new technology so I can be a better consultant, teacher, and author. When would this technology creep into our every day social media experiences? But with the introduction of a new, user-friendly interface, anybody has access to this breathtaking technology. The ChatGPT struggle.
Search Engine Land
DECEMBER 28, 2023
antitrust and consumer protection laws in June. Meanwhile, across the pond, Google is facing the possibility that it may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. New GA4 customization features for 360 customers on Oct. billion in lost ad revenue.
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Rock Content
AUGUST 25, 2020
Content personalization consists of using customer (or user) data to deliver publications, messages, and offers based on the interests, behavior, or maturity of the customer within the purchase journey. For example, what you see on Netflix or Amazon Prime is not the same as what other users see. How to measure your results?
The CMO Survey
FEBRUARY 21, 2020
Specifically, over half of respondents are utilizing AI technologies for content personalization (56.5%) and generating customer insights using predictive analytics (56.5%). AI for Targeting : Using AI to develop audience segments and reach users is a logical way to deploy the technology. Strong AI demands strong data.
Sprout Social
JANUARY 19, 2023
If the metaverse is the new frontier of the internet, it currently resembles the Wild West. There isn’t much regulation at the moment, which has led to inconsistent expectations and user experiences, especially surrounding security and privacy best practices. Affordability also comes into play, for brands and users alike.
Rock Content
AUGUST 11, 2020
Among the countless innovations of the 21st century, the development of a “currency” has completely transformed the way professionals, companies, and consumers view the market for products and services. First-party data, however, is more valuable to companies, as it is generated from their own channels and platforms.
Hubspot Marketing
MAY 16, 2022
In the next generation, the internet, it's making something somebody thought was impossible possible.". Could Enable extended reality, user-built platforms, coin/token incentives, and other experiences. And, in certain areas – as with data usage, social media feeds, search engines, or web experience – many users wish they had more say.
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