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MarTech’s digital transformation experts to follow

Martech

Digital transformation can mean many things to marketers and organizations. It all depends on a business’s digital maturity and the strategic goals the transformation is intended to achieve. One thing is certain — digital transformation affects the entire organization. Everyone has to be on board if it’s going to succeed.

Transform 118
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How AI insights improve decision making

Sprout Social

This in-depth investigation can reveal significant regional differences in perception and enable targeted, culturally sensitive crisis management strategies. An example could be a hospital network leveraging NLP-based text analytics to transform unstructured EMR progress notes into searchable and organized data.

Transform 107
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How to Prepare for A Job in Digital Marketing and E-commerce [Google Certification]

Hubspot Marketing

The benefits of this digital transformation are countless. Digital Marketing Specialties Are Endless. Based on your interests and strengths, you can develop niche specialties like SEO, content strategy, or performance marketing. Why should you specialize in e-commerce marketing? That’s 80% of the population.