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MarTech’s digital transformation experts to follow

Martech

A corporate trainer and frequent speaker, Shelly was named among the Forbes Top 40 Social Selling Marketing Experts and Top 50 Social Media Influencers. Her clients have included Chipotle, Maytag, Burns & McDonnell and numerous pharmaceutical brands. LinkedIn: Shelly DeMotte Kramer (14.7K LinkedIn: Daniel Newman (27.7K

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How to Prepare for A Job in Digital Marketing and E-commerce [Google Certification]

Hubspot Marketing

Based on your interests and strengths, you can develop niche specialties like SEO, content strategy, or performance marketing. Within those specialties, you can become an expert in SEO for real estate platforms, a pharmaceutical content strategist, or an e-commerce performance marketer. That’s 80% of the population.

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How AI insights improve decision making

Sprout Social

This in-depth investigation can reveal significant regional differences in perception and enable targeted, culturally sensitive crisis management strategies. AI insights for market research AI insights revolutionized market research, enabling marketers to extract valuable competitive insights from a large consumer base quickly.

Transform 109
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Katie Robbert: Spotlight on the expert

Martech

Contributor Katie Robbert is the CEO and co-founder with Chris Penn, of Trust Insights, a marketing analytics agency. She’s an authority on compliance, governance, change management, agile methodologies and dealing with high-stakes, “no mistakes” data. So I can manage that. Q: Why is data so fascinating to you?

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8 Rules for the Startup Marketer (or Anyone Who Wants to Think Like One)

Content Marketing Institute

Here’s one: This example comes from a situation in which a market researcher checked LinkedIn’s Sales Navigator and qualified all the leads that came in to a medical research organization Vishal was working for, answering questions like these: Who are they? As you can see, most respondents value creativity and craft.